Jobs · Marketing · Minnesota

Marketing AI Analyst

Robert Half · Bloomington, MN · 1 mo ago
On-siteMarketingTemporary

About the role

We are looking for a Marketing AI Analyst to join a retail organization on a Contract basis in Bloomington, Minnesota. This position focuses on turning marketing and customer data into actionable insights through AI-driven analysis, predictive modeling, and performance reporting. The ideal candidate will blend strong analytical thinking with hands-on experience across marketing platforms, analytics tools, and modern AI technologies to support smarter business decisions.

Responsibilities

  • Analyze marketing, customer, and campaign data to identify trends, opportunities, and performance insights that inform business strategy.
  • Build and refine predictive models that help forecast customer behavior, campaign outcomes, and key retail marketing metrics.
  • Connect and evaluate datasets from multiple business platforms to improve the quality, accessibility, and usefulness of AI-driven analysis.
  • Create dashboards and visual reports in tools such as Power BI, Tableau, or Looker to communicate findings to stakeholders clearly and effectively.
  • Use platforms including Google Analytics, Adobe Analytics, and Google Ads data sources to assess digital marketing effectiveness and optimize spend.
  • Partner with CRM and marketing teams to measure audience engagement, campaign performance, and customer lifecycle results.
  • Apply Python and AI technologies to streamline analysis, enhance modeling approaches, and support advanced marketing use cases.
  • Contribute to the use of emerging frameworks such as LangGraph and MCP-level tools where appropriate for analytical and AI workflow development.

Requirements

  • Proven experience in marketing analytics with a strong understanding of campaign measurement, attribution, and performance analysis.
  • Hands-on expertise with Google Analytics, Adobe Analytics, and Google Ads reporting environments.
  • Demonstrated ability to develop and interpret predictive models using statistical or machine learning techniques.
  • Proficiency in Python for data analysis, modeling, and automation of analytical tasks.
  • Experience working with BI and visualization tools such as Power BI, Tableau, or Looker.
  • Familiarity with CRM marketing data and the ability to translate customer insights into actionable recommendations.
  • Working knowledge of AI platforms and modern frameworks, including exposure to LangGraph or MCP-level solutions.
  • Strong communication skills with the ability to present complex analytical findings to cross-functional teams in a clear manner.

Benefits

Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan.

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