Market Sales Manager - Cleveland (GolfNow)

VERSANT is a leading force in news, sports and entertainment — home to iconic and trusted brands that inspire, inform, and delight audiences. Our unique combination of content, technology and services enriches the cultural fabric, igniting passions, sparking conversations, and connecting people to what they love most. As an independent, publicly traded company, VERSANT brings together powerhouse cable networks — including USA Network, CNBC, MS NOW (formerly MSNBC), Oxygen, E!, SYFY, and Golf Channel — with dynamic digital and direct-to-consumer brands such as Fandango, Rotten Tomatoes, GolfNow, GolfPass, and SportsEngine.

About the role

The Market Sales Manager will research and drive sales for all software products and services under the GolfNow umbrella. They will have ownership of the full sales cycle from prospecting, lead generation, cold calling, relationship building, and account penetration. The Market Sales Manager will also be responsible for account management and growing their existing book of business.

Responsibilities

• Strong account management and relationship building experience
• Outside sales calls to golf course partners and prospects
• Preparation, presentation, and closing of customized golf course solutions
• Documentation of sales activities into CRM database
• Report generation of sales activities and revenues to be submitted to Regional Director on a regular basis
• Assist with market/course analysis to include web checks and opportunity email programs
• Implement marketing strategies to grow partner rounds and revenue
• Management responsibility of Multi-Course Operators relationships, as assigned by supervisor
• Become the expert on the local golf economy, including detailed knowledge of golf courses, golf marketing outlets, market leaders, decision-makers, macroeconomic issues, and key competitors
• Use detailed market knowledge to maximize key performance metrics: Number of Golf Course Clients & Overall Penetration, Product Adoption, Tee Time Utilization rates, and Local Customer (golfers) levels

Requirements

• 5+ years of relevant experience
• Computer/Internet experience required
• Excellent communication and negotiation skills
• Must reside in or be willing to relocate to the greater Cleveland, Ohio area
• Must be able to travel regularly, work overtime, and on weekends as necessary

Qualifications

• Experience with online distribution platforms/technology is a plus
• Salesforce or similar CRM experience
• College degree, preferred
• Business acumen with a problem-solving attitude
• Sales development and/or strategy experience
• Digital sales and marketing experience is a plus
• Proven track record of meeting and exceeding metrics and goals
• An ability to deliver on role duties and answer inquiries in a timely manner

Schedule

• This position has been designated as hybrid, generally contributing from the office a minimum of three days per week

Pay

VERSANT Media is committed to fair and equitable compensation practices. We include a good faith pay range for each position to comply with applicable state and local pay transparency laws and to promote equity across our organization. Actual compensation will be based on factors such as the candidate's skills, qualifications, experience, and location and may include additional forms of compensation and benefits such as health insurance, retirement plans, and paid time off.