Market Development Partner - Massachusetts
About the Role
The Market Development Partner (MDP) cultivates and manages strategic relationships with key market stakeholders—healthcare providers, community-based organizations, LTSS entities, and advocacy groups—to drive growth by self-generating leads and supporting the enrollment of Medicare-eligible beneficiaries through established sales channels. The MDP develops and executes targeted outreach and engagement plans within assigned communities to achieve lead generation and enrollment goals.
Responsibilities
- Identify, establish, and cultivate strategic partnerships with key influencers to achieve assigned membership growth (enrollment) goals.
- Self-generate new membership leads and enrollments across assigned channels/territory through relationship building and education of key influencers (healthcare providers, community-based organizations, and advocacy groups).
- Participate in strategy development and ensure organizational readiness related to membership growth in identified diverse communities, including meeting language needs and cultural competencies.
- Develop and execute community and provider presentations, community activities, and other sales/educational events in accordance with current approved communication and marketing programs and CMS/State regulations.
- Conduct ongoing education/training for multiple levels of partner staff regarding CCA products, programs, and processes.
- Closely collaborate with leadership to ensure alignment with Sales/Outreach and Broker channels related to enrollment activity.
- Perform any other job-related duties as requested.
Requirements
- Associate’s degree in business or related field required (equivalent years of relevant work experience may be accepted in lieu of required education).
- Four (4) years of related experience required.
- Two (2) years of Medicare Advantage Carrier experience required.
- Experience working with community-based organizations, providers, and/or advocacy groups required.
- Active State Health Insurance Producer License REQUIRED.
- Must have a valid driver’s license, vehicle, and verifiable insurance. Employment is conditional pending successful clearance of a driver’s license record check.
- Influenza vaccination required annually (October 1 – March 31) as a condition of continued employment.
- Must reside in the same territory assigned to work in; exceptions may be considered due to business need.
- May be required to travel greater than 50% of the time to perform work duties.
Skills
- Excellent verbal and written communication skills.
- Exceptional time management skills and strong attention to detail.
- Excellent presentation skills with the ability to speak to groups of all sizes.
- Ability to work independently and as a team member.
- Professional and effective interaction with management, internal staff, and external customers.
- Strong analytical skills.
- Proficient in Microsoft Word, Excel, and PowerPoint.
Working Conditions
- Mobile position requiring regular travel to different work locations, including homes, offices, or other public settings.
- Exposure to weather conditions typical of the location; may require standing and/or sitting for long periods.
- Flexible hours, including possible evenings and/or weekends to serve member needs.
- Use of general office equipment such as telephone, photocopier, fax machine, and computer.
Pay
$62,700.00 - $100,400.00 annual base salary. In addition to base compensation, you may qualify for a bonus tied to company and individual performance.
Benefits
CareSource offers a substantial and comprehensive total rewards package focused on every employee’s total well-being.