Market Development Manager - Pennsylvania
Lendbuzz · Scranton, PA · 1 wk ago
HybridBusiness DevelopmentFull-time
About the role
The Market Development Manager will be responsible for driving sales growth in designated markets within Pennsylvania. This role requires a strong understanding of market dynamics and the ability to develop and implement strategies that enhance brand visibility and customer engagement.
Responsibilities
- Develop and execute comprehensive market development plans tailored to each region.
- Identify and analyze market trends to inform strategic decision-making.
- Build and maintain relationships with key industry influencers and partners.
- Organize and facilitate regional events to promote brand awareness and drive sales.
- Collaborate with cross-functional teams to ensure alignment on marketing objectives.
Requirements
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Minimum 5 years of experience in sales or market development roles.
- Proven track record of successful market expansion and customer acquisition.
- Strong analytical skills with the ability to interpret data and make informed decisions.
- Excellent communication and interpersonal skills.
- Ability to travel up to 25% of the time.
Qualifications
- Experience in managing multiple projects simultaneously.
- Knowledge of digital marketing tools and platforms.
- Understanding of competitive landscape and market positioning.
Skills
- Strategic thinking and problem-solving skills.
- Effective negotiation and relationship-building abilities.
- Strong organizational and time management skills.
- Proficiency in Microsoft Office Suite.
Benefits
- Competitive salary commensurate with experience.
- Flexible work schedule with the option to work remotely.
- Health insurance benefits.
- Professional development opportunities.
Pay
Salary is competitive and commensurate with experience.
Schedule
The role offers a hybrid schedule, combining remote work with occasional in-office meetings.