Marcus by Goldman Sachs, Marketing Content Strategy, Associate - Richardson, TX

Overview

The Marcus US Marketing team drives growth and manages the customer lifecycle for millions of Marcus customers through high-yield savings and CDs. This role focuses on content strategy, execution, and optimization.

Responsibilities

• Partner with content writers to produce high-quality, relevant content for Marcus site, resource hub, newsletter, and organic social channels.
• Collaborate with team and agency to identify keyword opportunities, optimize on-page content, and ensure all editorial output aligns with search best practices.
• Manage organic social media calendar, developing engaging assets like video, infographics, and copy that resonate with a retail banking audience.
• Act as a bridge between Marketing, Product, and Legal/Compliance to ensure content is accurate, brand-compliant, and technically sound.
• Work with Analytics team to monitor content performance and use insights to refine future content strategies.
• Ensure consistency in Marcus tone of voice, which emphasizes simplicity and transparency, across all organic touchpoints.

Requirements

• Bachelor’s Degree required.
• 3–5 years of experience in content marketing and/or digital strategy.
• Strong understanding of SEO fundamentals and social media algorithms (Instagram, TikTok, LinkedIn, etc.).
• Exceptional writing and editing skills with the ability to simplify complex financial topics for a general audience.
• Proven ability to manage multiple workstreams, maintain editorial calendars, and meet tight deadlines in a fast-paced environment.
• Experience working with cross-functional stakeholders and managing agency relationships.
• Experience in Financial Services or Fintech is preferred but not required; a passion for consumer advocacy and financial literacy is a plus.

Qualifications

• Proactive and detail-oriented with a focus on performance and measurable impact.
• Collaborative and able to work effectively with cross-functional teams.
• Excellent communication skills, both written and verbal.
• Ability to translate brand voice into actionable content across multiple platforms.

Skills

• Content Strategy
• SEO Strategy
• Organic Social Media Management
• Performance Tracking
• Brand Consistency

Benefits

At Marcus by Goldman Sachs, we offer a competitive compensation package including a comprehensive benefits program, professional development opportunities, and a supportive work environment.

Pay

Competitive salary commensurate with experience.

Schedule

Full-time position.

About Marcus by Goldman Sachs

Marcus by Goldman Sachs is the online consumer banking business of Goldman Sachs, offering high-yield savings accounts and CDs directly to individual consumers. It combines Goldman Sachs' expertise with intuitive digital experiences, focusing on value, transparency, and simplicity for millions of customers.

About Goldman Sachs

Goldman Sachs is an equal opportunity employer and does not discriminate on the basis of race, color, religion, sex, national origin, age, veterans status, disability, or any other characteristic protected by applicable law.