Managing Director, Global Marketing Science Lead
PHD · Los Angeles, CA · 6 days ago
Marketing$150k–$300k/yrFull-time
About the role
The Business Analytics team is pivotal in the delivery of modern agency services. We are tightly integrated with planning and investment teams to deliver on and exceed our clients’ business goals.
Location: New York. Reports to: EVP, Data and Technology Officer. Department: Data, Tech and Analytics. Position type: Full-time.
Responsibilities
External facing responsibilities:
- Serving as a trusted advisor to C-suite stakeholders, including CMOs, CEOs, CFOs, and business unit leaders.
- Building long-term senior client relationships that drive business growth, retention, and transformation.
- Leading enterprise marketing, data, measurement, or operating model transformations.
- Influencing strategic business decisions through data, measurement, customer insights, and growth strategies.
- Consulting with clients to identify business problems / opportunities and develop practical analytic roadmaps to make measurable impact on business outcomes.
- Providing thought leadership around analytics, research, measurement, and ad-technology concepts / methods / tools.
- Defining and executing the data strategy: Uncover data needs / opportunities and develop a practical roadmap to get maximum value from 1st, 2nd, and 3rd party data through integration and augmentation.
- Investigating the impact of new data sources and technologies on the future of marketing and the vertical your client is operating.
- Identifying growth and innovation opportunities.
- Leading executive-level business reviews