Manager, Visual Creative
About the Role
Be part of an amazing story. Macy’s is more than just a store. We’re a story that’s captured the hearts and minds of America for more than 160 years—innovations, traditions, inspiring stores, irresistible products, and iconic events like the Macy’s 4th of July Fireworks and the Thanksgiving Day Parade. As the Manager, Storewide Visual Creative, you’ll develop innovative visual concepts, customer experiences, and creative solutions that bring Macy’s brand vision to life across stores, windows, events, and special projects. Partnering closely with the Visual Director, you’ll translate business objectives into compelling visual narratives through concept development, rendering, presentation design, and emerging creative technologies.
Responsibilities
- Develop innovative visual concepts and creative strategies that support Macy’s brand, seasonal campaigns, promotional events, store experiences, and special initiatives.
- Create high-quality renderings, mood boards, and visual storytelling materials that clearly communicate creative vision and design intent.
- Partner with the Visual Director and cross-functional teams to design customer-centric experiences aligned with brand objectives and business priorities.
- Translate business goals and abstract ideas into clear, compelling visual concepts for execution across retail environments and customer touchpoints.
- Research emerging trends in retail, fashion, design, technology, and experiential marketing to inform and inspire future initiatives.
- Leverage AI-powered creative tools and visualization technologies to accelerate ideation and enhance concept development.
- Develop executive-ready presentations that effectively convey creative concepts, strategic rationale, and implementation opportunities.
- Collaborate with Merchandising, Marketing, Store Design, Production, and external partners to ensure alignment and successful execution.
- Balance innovation with customer experience, operational feasibility, budget considerations, and brand consistency.
- Stay current on advancements in AI, rendering technology, visualization tools, and design software to continuously improve capabilities.
- Manage multiple projects simultaneously while maintaining quality, attention to detail, and on-time delivery.
- Foster a culture of creativity, collaboration, innovation, and continuous learning within the Visual organization.
- Foster an environment of acceptance and respect that strengthens relationships with colleagues, customers, and communities.
- Perform other duties as assigned.
Skills & Qualifications
- Creative Concept Development: Exceptional ability to generate innovative ideas, visual concepts, and customer experiences that support brand objectives and drive engagement.
- Rendering & Visualization Expertise: Advanced ability to create high-level concept renderings, presentation renderings, and visual storytelling assets that communicate ideas clearly and inspire action.
- AI & Emerging Technology: Strong knowledge of AI-powered creative platforms and visualization tools, with the ability to leverage emerging technologies to enhance ideation, rendering, design development, and presentations.
- Design Software Proficiency: Expert-level proficiency in Adobe Creative Suite and advanced knowledge of rendering and visualization platforms such as Midjourney, Adobe Firefly, SketchUp, Enscape, Twinmotion, Lumion, Rhino, V-Ray, Blender, 3D Studio Max, or similar programs.
- Visual Storytelling: Ability to transform complex business objectives into compelling visual narratives and presentations that engage stakeholders and communicate creative vision.
- Presentation & Communication: Excellent verbal, written, and presentation skills with the ability to confidently communicate ideas to executive leadership and cross-functional teams.
- Strategic Thinking: Ability to connect creative ideas to customer insights, business objectives, and brand strategies.
- Collaboration: Strong partnership skills with the ability to work effectively across creative, marketing, merchandising, store design, and operational teams.
- Leadership: Ability to inspire, influence, and mentor others while fostering an environment of creativity, innovation, and accountability.
- Project Management: Strong organizational skills with the ability to prioritize multiple projects, manage timelines, and deliver high-quality work in a fast-paced environment.
Candidates with a bachelor’s degree or equivalent work experience in a related field are encouraged to apply. 5-plus years of experience in retail design, visual merchandising, creative concept development, experiential design, environmental design, or a related creative discipline is required.
This role involves performing essential job functions such as communication, collaboration, and use of office and computer systems. Responsibilities include the ability to access and review written and electronic information, move within the work environment, and interact with workplace materials as needed to carry out job responsibilities. Flexible scheduling and up to 20% travel may be required.
Benefits
- Competitive pay and comprehensive health and wellness coverage (medical, vision, dental, life, disability insurance).
- 401(k) match to invest in your future.
- Paid time off and eight paid holidays.
- Continuous learning and leadership development opportunities.
- Merchandise discounts and performance-based incentives.
- Annual merit review.
- Employee Assistance Program with mental health counseling and legal/financial advice.
- Tuition reimbursement.
- Colleague Resource Groups and volunteer opportunities to build community and make a difference.