Manager of Strategic Marketing & Broker Development (@properties)

Key Responsibilities

• Strong command of tech platform and teaching agents how to adopt tools and best practices to grow their business
• Utilizes various marketing channels, such as digital marketing, content marketing, email marketing, and social media to generate leads and increase brand awareness for agents
• Collaborates with the design team to create compelling marketing collateral and ensure brand consistency
• Evaluates and optimizes marketing activities to maximize efficiency and effectiveness within budgetary parameters
• Identifies and leverages emerging marketing trends and tools to continually enhance agent visibility and lead generation capabilities

Education and Development

• Contributes to dynamic learning presentations for groups of agents
• Creates opportunities for agents to expand their professional network and education through in-office workshops & virtual seminars
• Designs easy-to-follow user guides, video tutorials, and resource kits that empower agents to master the tech platform

Communication

• Manages a portfolio of top producing agents with monthly proactive outreach
• Provides a clear channel of communication with designated managing brokers regarding agent support
• Fosters a culture of collaboration and innovation and encourages the team to share ideas, best practices and feedback
• Be an @ambassador, representing the @culture, brand and high level of service

Qualifications and Skills

• Bachelor’s degree in Business, Marketing or related field, or equivalent experience
• 3+ years of real estate industry experience preferred
• Proficiency with Microsoft Office, Google Workspace, CRM and other sales tools
• Strong communication skills, ability to organize and prioritize, ability to work in a flexible and fast-paced environment, positive attitude with exceptional customer service skills, collaborative mindset

Pay and Benefits

The salary pay range for this position is $70,000-$90,000; however, base pay offered may vary depending on job-related knowledge, skills, and experience. Bonuses and restricted stock units may be provided as part of the compensation package, in addition to a full range of benefits.

Base pay is based on market location. Minimum wage for the position will always be met. Perks That You Need To Know About include participation in our incentive programs (which may include eligible cash, equity, or commissions), plus paid vacation, holidays, sick time, parental leave, and recharge leave; medical, tele-health, dental and vision benefits; 401(k) plan; flexible spending accounts (FSAs); commuter program; life and disability insurance; Maven (a support system for new parents); Carrot (fertility benefits); UrbanSitter (caregiver referral network); Employee Assistance Program; and pet insurance.