Manager, Marketing FONO (Bilingual - Spanish/English)

Universal Music Group is seeking an experienced Marketing Manager to support FONO based in the Woodland Hills office.

About the role

Universal Music Group is the world’s leading music company. We are committed to artistry, innovation, and entrepreneurship. We identify and develop recording artists and songwriters, and produce, distribute, and promote the most commercially successful music to delight and entertain fans around the world.

Responsibilities

• Create artist brand strategies focused on building narrative and super fandoms.
• Plan direct-to-consumer tactics focused on developing artists.
• Ensure an always-on fan-facing strategy with the artist.
• Produce engaging, clear text for different advertising channels such as websites, social media, and print ads.
• Have an awareness of Music Culture and how the artist can fit in and drive the narrative to reflect culture.
• Create and implement artist brand and narrative guidelines.
• Must have a strong knowledge base of Spotify, YouTube, Apple Music Charts, and understand platforms of Twitch, TikTok, Reddit, Soundcloud, and Discord.
• Professional presentation tool knowledge is a must (PowerPoint, Sheets, Keynote, Canva among others) as well as Adobe Creative Suite knowledge (Photoshop, Illustrator).

Requirements

• Bilingual: Fluent in Spanish and English with impeccable oral and written communication skills.
• Bachelor’s degree in marketing, communications, design, or a related field.
• 3+ years of experience in brand strategy, copywriting, and creative design.
• Minimum of 4 years of experience in marketing, ideally for an ad agency.
• Proficiency in Adobe Creative Suite, including Photoshop, Illustrator, and InDesign.
• Exceptional creative and design skills with a portfolio showcasing your work.
• Excellent communication skills with the ability to collaborate across teams and present ideas effectively.
• Proven experience in developing and implementing successful brand strategies and marketing campaigns.

Qualifications

• Ability to think strategically while also paying attention to detail.

Skills

• Strong knowledge of Music Culture and its impact on artist branding.
• Experience with various digital platforms and tools.
• Adobe Creative Suite proficiency.

Benefits

• Comprehensive medical, dental, and vision coverage.
• 100% coverage for out-of-network mental health services.
• Fertility coverage for eligible medical plan participants.
• Wellbeing reimbursements for fitness classes, spa treatments, meal services, travel, and so much more (up to $720/year).
• Student Loan Repayment Assistance and Tuition Reimbursement.
• A 401(k) with 100% immediate vesting on the first 5% of your contributions, plus an additional UMG contribution.
• A variety of ways to prioritize time away from work, including flexible paid time off, generous paid parental leave, and Summer Fridays.

Perks

• Join an entrepreneurial, global organization where authenticity, boldness, creativity, connection, drive, and insight are core values.
• Comprehensive benefits package including mental health services, fertility coverage, and wellbeing reimbursements.
• Generous paid parental leave for every type of parent.

Disclaimer

This job description only provides an overview of job responsibilities that are subject to change. Universal Music Group is an Equal Opportunity Employer. We are an E-Verify employer in Alabama, Arizona, Georgia, Mississippi, North Carolina, South Carolina, Tennessee, and Utah. Please note, UMG is not enrolled in E-Verify in California and New York, and cannot support employment of candidates whose employer must enroll in E-Verify, for example candidates on STEM-OPT. For more information, please click on the following links.