Manager, Global Product Marketing - Merchandise & Promo
Sol de Janeiro · New York, NY · 3 wk ago
HybridMarketing$95k–$105k/yrFull-time
What You’ll Do
You will play a pivotal role in driving category growth and consumer engagement through strategic merchandise planning and promotional initiatives. You will redefine how beauty merchandising and promotions intersect with fashion and entertainment, setting trends and elevating the consumer experience in the beauty industry.
What You’ll Be Working On
- Manage the development and execution of strategic merchandise plans for all global gifts, apparel and accessories, including pre-packaged beauty giftsets, saleable merch, GWPs, influencer gifting, etc., ensuring alignment with brand vision, consumer preferences, and market demands.
- Develop and pitch compelling product strategy presentations and briefs to leadership and cross-functional partners to gain alignment on category vision and objectives.
- Drive product development process for sets and merchandise from creative inception to delivery, ensuring all internal and external cross-functional milestones are met in order to deliver high-quality, brand-enhancing products on time, and within budget.
- Constantly assess the latest market trends to inform disruptive innovation and growth opportunities within the category, applying consumer insights and competitive analysis to future development.
- Monitor and analyze category performance metrics, translating and presenting actionable insights to drive business growth.
Must Haves
- Bachelor's degree in Marketing, Business, or related field.
- 5+ years of experience in product and promotional strategy or related roles within the beauty or consumer packaged goods industry
- Proven track record of success in developing and executing strategic merchandise and promotional initiatives to drive sales and profitability
- Strong analytical skills is a must-have, with the ability to analyze business performance, market data, and consumer insights to translate into future decision-making
- Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams and stakeholders
How You’ll Know You’re a Fit
- Entrepreneurial attitude in driving new product opportunities and ownership mindset for all programs.
- Deep appreciation for company values and culture, embracing diversity, teamwork, and innovation.
- Collaborative mindset, capable of driving cross-functional alignment and achieving shared goals.
- Results-oriented with a focus on driving sales and profitability through strategic planning and execution.
- Strong attention to detail and organizational skills, with the ability to manage multiple priorities in a fast-paced environment.
- Persistent attitude, adaptability, and resilience in the face of challenges.
- Passion for the beauty industry and commitment to staying abreast of industry trends and developments.
Salary Range
$95,000 - $105,000 USD