Manager, Digital Channel Ops and Insights

Key Responsibilities

• Execute day-to-day publishing across Visa’s owned and digital corporate, internal and news communications channels, ensuring accuracy, consistency, and alignment with content calendars and brand guidelines.
• Manage the newsroom calendar, content workflows, asset coordination, and publishing schedules in partnership with internal stakeholders and agency partners.
• Support quality control across posts, ensuring formatting, tagging, and platform best practices are consistently applied.
• Monitor digital performance across platforms, including audience growth, engagement, reach, and content effectiveness.
• Develop regular performance reporting and dashboards that clearly communicate results, trends, and key takeaways to internal stakeholders.
• Translate quantitative and qualitative data into actionable insights that inform content optimization, planning, and future campaign development.
• Identify patterns in audience behavior and content performance to recommend improvements to timing, formats, and messaging.
• Monitor digital channels for audience engagement, emerging trends, and shifts in brand sentiment.
• Support social listening efforts, identifying relevant conversation themes, risks, or opportunities for engagement.
• Share timely insights and trend observations with cross-functional partners to inform content planning and decision-making.
• Support real-time content opportunities, rapid response moments, and reactive publishing as needed.
• Continuously optimize content performance through learnings derived from analytics and platform insights.
• Partner with internal teams during priority moments (e.g., announcements, launches, or cultural moments) to ensure performance is closely tracked and supported.

Qualifications

• Basic Qualifications: 5 or more years of relevant work experience with a Bachelors Degree or at least 2 years of work experience with an Advanced degree (e.g. Masters, MBA, JD, MD) or 0 years of work experience with a PhD.
• Preferred Qualifications: 6 or more years of work experience with a Bachelors Degree or 4 or more years of relevant experience with an Advanced Degree (e.g. Masters, MBA, JD, MD) or up to 3 years of relevant experience with a PhD.
• 5–7+ years of experience in social media or digital marketing.
• Strong understanding of social platforms and analytics tools.
• Experience with content performance analysis and reporting.
• Experience working in matrixed organizations with multiple competing priorities.
• Experience operating at a senior level within a highly matrixed, global organization.
• Strong executive presence with the ability to counsel senior leaders and operate as a trusted partner.
• Exceptional written and verbal communication skills.
• High-level of professional integrity and confidentiality.
• Creative, positive, collaborative, and high-energy individual with an ability to execute.
• Mix of agency and in-house experience strongly preferred.