Manager, Channel Intelligence & Insights
About the role
This is a hybrid position reporting two days a week to our Hudson Yards, NYC office. The Manager, Channel Intelligence & Insights is responsible for building and advancing the agency's Channel Intelligence capability.
Responsibilities
- Develop and evolve Channel Intelligence frameworks, methodologies, and best practices
- Establish repeatable processes for intelligence collection, analysis, and communication
- Create key business questions and intelligence priorities
- Define tools, templates, and standards that improve consistency and quality
- Support the long-term growth of the agency's Channel Intelligence capability
- Partner with Field Management to capture meaningful marketplace observations
- Synthesize qualitative and quantitative information from multiple sources
- Identify patterns, trends, and business implications
- Monitor competitive activity, market trends, and category developments
- Develop actionable recommendations that support commercial growth and program optimization
- Elevate field learnings into actionable business insights
- Support planning, innovation, and decision-making initiatives
- Develop intelligence reports, executive summaries, and presentations
- Communicate findings and recommendations to internal and external stakeholders
- Translate complex information into clear, actionable narratives
- Influence decision-making through effective storytelling and business cases
Qualifications
- Bachelor's degree in Business, Marketing, Analytics, Economics, Communications, Psychology, or a related field
- 4-7 years of experience in insights, strategy, shopper marketing, category management, field marketing, consulting, commercial analytics, market research, or related disciplines
- Strong analytical, presentation, and storytelling skills
- Understanding of customer behavior, retail environments, and commercial strategy
- Experience working cross-functionally in a complex organization
- Occasional travel as required
- Manage administrative tasks with attention to meeting agency compliance guidelines and standards
Additional Information
The base compensation range for this job classification is between $85,000.00-$100,000.00 annually. The determination of what a specific employee in this job classification is paid depends on a number of factors, including, but not limited to, prior employment history/job-related skills and qualifications, length of service, brand program, and geographic location. This job classification is bonus-eligible, with bonus potential subject to applicable bonus plan terms and conditions. This position offers incentive opportunities plus full benefits including Medical, Dental, Vision, 401k with match, PTO time and more!