Manager, Creative Director - Retail Bank

About the role

This role supports brand building and performance marketing for Capital One's Retail Bank and Café teams. It involves leading creative teams and managing a mix of full-time associates, contractors, and agencies across various channels.

Responsibilities

• Lead and inspire the team to develop strategically grounded, insight-driven creative.
• Manage creative talent including Art Directors, Graphic Designers, and Copywriters.
• Empower and inspire full-time associates through coaching and career development.
• Collaborate with marketing strategists and internal business clients to understand customer needs and positively influence marketing strategy.
• Translate business intent into creative strategies and executions that market products effectively.
• Interpret market research and test results to focus targeted marketing messages.
• Build and maintain relationships with partner groups to anticipate and proactively address obstacles and establish Brand Creative as a strategic thought partner.
• Present and influence with a convincing and inspiring style to increase buy-in and open doors for new opportunities.

Qualifications

• Bachelor’s degree or military experience
• At least 3 years of experience leading creative teams
• At least 5 years of experience with creative design tools including Adobe Creative Suite and Figma

Preferred Qualifications

• 5 or more years of experience directly leading creative teams
• Experience at a large in-house creative team
• Experience working with a Fortune 100 brand
• Experience storyboarding, sketching or wireframing CX and UI/UX
• Experience with premarket and in-market testing tools
• Experience leveraging GAI, personalization and optimization tools in creative development and marketing