Manager, Creative Director, Retail Bank

Roadmap

• Lead and inspire the team to develop strategically-grounded, insight-driven creative.
• Manage creative talent (Art Directors, Graphic Designers and Copywriters) including a mix of full-time associates, contractors, and agencies.
• Empower and inspire full-time associates through coaching, and help them develop in their careers.
• Collaborate with marketing strategists and internal business clients to understand customer needs, positively influencing marketing strategy and the customer experience.
• Demonstrate expert knowledge of advertising and marketing trends and translate business intent into creative strategies and executions that market products effectively.
• Demonstrate an understanding of the intended audience; interpret market research and tests results, and use findings to focus targeted marketing messages.
• Build and maintain relationships with a network of partner groups (digital, operations, legal, etc.) to anticipate and proactively address obstacles and establish Brand Creative as a strategic thought partner.
• Present and influence with a convincing and inspiring style to increase buy-in and open the door for new opportunities—both for your team and department.

Qualifications

• Bachelor’s degree or military experience
• At least 3 years of experience leading creative teams
• At least 5 years of experience in Adobe Creative Suite (Illustrator, Photoshop, InDesign, etc.)

Preferred Qualifications

• Creative portfolio that includes produced work for website design and integrated marketing campaigns
• 5 or more years of experience as a Creative Director
• 2 or more years of experience directly managing a creative team
• 2 or more years of experience in digital design software (ex. Figma, Adobe XD, etc.)
• Experience at a large in-house creative team
• Experience working with a Fortune 100 brand
• Experience storyboarding, sketching or wireframing CX and UI/UX
• Experience with premarket and in market testing tools
• Experience leveraging GAI, personalization and optimization tools in creative development and marketing