Manager, Commerce & Retail Media
We are the Commerce & Retail Media team at dentsu, leading strategy, activation, and optimizations for large buy-side Retail Media brands (CPG, Apparel, Electronics, etc.) and Commerce clients.
About the role
The Manager will demonstrate the ability to report and optimize client marketing campaigns with a focus on Amazon, along with Criteo, Instacart, Walmart, and other retail media networks. You will play an essential role on client teams to build and execute large-scale campaigns and tests that deliver on our strategy. You will deliver reporting, insights, and projects in a timely manner and within budget plans, supporting the team with flawless execution.
Responsibilities
- Manage ongoing optimization efforts to meet campaign goals, including daily management of campaign budgets, bid management, reporting, keyword and targeting strategies, and campaign revisions based on performance history and client goals.
- Plan and execute retail media campaigns, including account setup, campaign builds, daily optimization, bid strategy development, and managed and budget pacing.
- Interpret performance reports to provide actionable insights and analysis.
- Ensure campaigns are run to agreed-upon best practice guidelines.
- Lead weekly client calls and meetings, with a focus on providing tactical performance updates and strategic recommendations to meet campaign objectives.
- Collaborate across our client team and channels.
Requirements
- 2-3 years of digital performance marketing experience in ecommerce/retail search with a specific focus on Amazon Ads, Amazon DSP, other retail media platforms, paid search, PPC, paid social, programmatic, or 1+ years managing large-scale, complex ecommerce campaigns.
- Experience managing budgets, meeting KPIs, and informing KPI goals.
- SaaS platform (e.g., Pacvue, Skai) and bid management platform experience preferred.
- Strong Excel skills and analytical mindset, with the ability to identify trends and insights through data analysis.
- Enthusiasm for performance marketing, new platforms, and the exciting world of eCommerce and emerging platforms.
- Strong personal organizational, communication, and prioritization skills with a keen attention to detail.
Pay
The annual salary range for this position is $54,000–$85,000. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.
Benefits
- Medical, vision, and dental insurance.
- Life insurance.
- Short-term and long-term disability insurance.
- 401k.
- Flexible paid time off.
- At least 15 paid holidays per year.
- Paid sick and safe leave.
- Paid parental leave.
Schedule
This is a full-time position. Employees who live within a commutable distance of one of our hub offices (Chicago, metro Detroit, Los Angeles, or New York City) are required to work from the office three days per week (two days per week for Los Angeles-based employees). Those outside a commutable range may be designated as remote, depending on the role and business needs.