Manager, Client Strategy
About the role
Roku is seeking a Manager, Client Strategy to join the Client Marketing and Strategy team. This role will lead a team of strategists in developing smart, brand-specific solutions that meet key business objectives. The ideal candidate will have 10+ years of relevant CTV experience as a marketer or brand strategist, with expertise in ad tech and media.
Responsibilities
- Act as a leader and cross-functional partner within the Ad Sales organization, delivering market-leading strategies and solutions to deepen client relationships and drive revenue growth.
- Directly manage a team of Client Strategists supporting key client and agency partners.
- Leverage deep entertainment experience to develop creative strategies that unlock ad dollars and generate in-market demand from Brand and Performance Marketers.
- Develop and streamline processes in partnership with cross-functional partners to ensure a smooth pre-sale workflow.
- Partner with product teams to foster innovation based on market feedback and potential opportunities.
- Merge Roku’s ability to be interoperable, democratizing programmatic partnerships to help unlock new revenue streams.
- Partner with Ad Measurement and Account Management to develop learning agendas and identify client-specific solutions that deliver against goals/KPIs.
- Present programs and custom solutions to key stakeholders internally and externally.
Requirements
The ideal candidate should have:
- 10+ years of relevant CTV experience as marketer or brand strategist, with expertise in ad tech and media.
- A rich understanding of the streaming, TV, digital, social, and programmatic advertising landscape and challenges brands face within each.
- Professional experience leading and developing teams.
- Deep expertise crafting impactful and unique programs, designed to drive advertiser’s objectives as well as a positive consumer experience.
- An understanding of the importance of balancing the end user experience with advertiser objectives.
- A proven track record of working cross-functionally to solve problems and build streamlined processes to drive productivity.
- A collaborative nature and track record of being an invaluable resource to sales teams.
- Experience with presenting to senior-level stakeholders, both internal and external.
Qualifications
The ideal candidate should also have:
- A college degree or equivalent.
Skills
The ideal candidate should possess:
- A strong ability to balance the end user experience with advertiser objectives.
- A proven track record of working cross-functionally to solve problems and build streamlined processes to drive productivity.
- A collaborative nature and track record of being an invaluable resource to sales teams.
- Experience with presenting to senior-level stakeholders, both internal and external.
Benefits
At Roku, we offer:
- Health insurance
- Equity awards
- Life insurance
- Disability benefits
- Parental leave
- Wellness benefits
- Paid time off
Pay
The estimated annual salary for this position is between $168,000 - $200,000 annually. Compensation packages are based on factors unique to each candidate, including but not limited to skill set, certifications, and specific geographical location.
Schedule
This role is eligible for a hybrid work schedule, with offices open Monday through Thursday and Fridays generally flexible for remote work, except for employees whose specific roles or assigned office location require five days' a week attendance.