Manager, B2B Platforms

About the Role

As the Manager, B2B Solutions within L'Oréal Dermatological Beauty (LDB), you will drive digital programs and platforms that serve our B2B business. You will collaborate with global and domestic stakeholders to shape the roadmap, deliver best-in-class Health Care Professional (HCP) experiences, and optimize processes for quality and agility. This role owns the technical roadmap for the LDB Divisional B2B Website, CRM/DDX initiatives, and B2B technical projects, working closely with Integrated Medical Communications, HCP360 stakeholders, and Brand B2B Marketing teams to align digital priorities with business needs.

You will partner with marketing, digital, and medical teams to define HCP-centered, medically minded business requirements for new features and champion data-driven digital capabilities within our divisional medical relations team.

Responsibilities

• Own the LDB B2B Digital Roadmap for the divisional B2B website (lorealdermatologicalbeauty.us) and all its entities, CRM/DDX initiatives, and B2B technical projects.
• Collaborate with Global LDB and Corporate CRM teams to adopt best practices for data capture and activation across divisions.
• Lead transversal projects impacting the LDB.us website, including third-party integrations, new tools/solutions, accessibility, implementation, UAT, and issue remediation.
• Drive B2B technical planning by reviewing deliverables, managing sprint priorities, and escalating risks to streamline business needs for development teams.
• Assist stakeholders in understanding feature dependencies for roadmap execution.
• Serve as a Subject Matter Expert on B2B digital platforms and capabilities (Sitecore, Salesforce Commerce, Sales and Marketing Cloud, Replika, etc.).

Requirements

• Ability to translate business pain points into functional requirements.
• Experience with CRM integrations, clean rooms, and data privacy in the healthcare field.
• Strong analytical, organizational, project management, and time management skills.
• Comfort working in both business and technical environments.
• 5-8 years of progressive experience managing or delivering websites or digital services.
• Experience influencing executive leadership, developing presentations, and building business cases.
• Technical curiosity and rigor with a passion for learning and innovation.

Preferred Qualifications

• Bachelor’s degree and interest in the medical skincare industry.
• Experience managing digital channels for B2B businesses, particularly in the medical industry.
• Experience with eCommerce/CMS platforms such as Sitecore and Salesforce Commerce Cloud.
• Strong understanding of marketing principles, including branding, content development, CRM, analytics, SEM, GEO, and SEO.
• Demonstrated experience with UX best practices, consumer journeys, user flow, and content management.

Benefits

• Comprehensive benefits package (Medical, Dental, Vision, 401K, Pension Plan).
• Hybrid work policy (3 days in office, 2 days remote).
• Flexible time off (paid holidays, vacation, vacation buy program, volunteer time, summer Fridays, and more).
• Access to company perks (VIP access to L’Oréal’s internal shop for discounted products, monthly mobile allowance).
• Learning and development opportunities (unlimited access to e-learnings, lunch & learn sessions, mentorship programs).
• Employee Resource Groups (think tanks and innovation squads).
• Access to mental health and wellness programs.
• Discounted gym memberships.
• Stipend for L'Oréal products (makeup, skincare, fragrance).

Pay

Salary range: $117,300–$164,200. Actual compensation will depend on geographic location, work experience, education, and skill level.