Manager, Analytics

Overview

The Analytics Manager - Media is a key driver of insight and strategic thinking. The primary responsibility of the Manager is to provide analytics-based strategic insights and directions to aid in the development of media and communications initiatives.

Responsibilities

• Work with Associate Director to design and execute analytical plans to improve the effectiveness of communications programs.
• Perform hands-on analysis in support of results, including development of conclusions and implications.
• Supervise and mentor Analysts.
• Teach Analyst to perform ongoing analysis to ensure the timely adjustment/optimization of campaigns.
• Develop and maintain SQL-based reporting system.
• Understand dashboards and apply MMM findings, statistical testing to media planning.
• Partner with external analytical stakeholders daily to plan, execute, and analyze projects.
• Support agency new-business process as directed.

Qualifications

• 3-5 years of experience in performing analytics in marketing sciences capacity at a media agency, market research, consulting, or pharmaceutical firm.
• Working knowledge of databases and SQL a must.
• Knowledge of web measurement technologies: Ad serving platforms (e.g. DART), Website analytics software (e.g. Adobe SiteCatalyst, Google Analytics), Data visualization skills desirable (e.g. Tableau, Omniscope).
• Quantitative educational background (preferred advanced degree in Statistics, Social Sciences, Economics, Quantitative Marketing).
• Strong analytical skills – able to analyze raw data, draw conclusions, and develop actionable recommendations.
• Experience analyzing large data sets.
• Strong presentation skills.
• Proven ability to communicate complex, technical concepts to broad based partner audience.

Additional Information

Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent. Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

Career Path

If you require accommodation or assistance with the application or onboarding process specifically, please contact USMTTACompliance@publicis.com. All your information will be kept confidential according to EEO guidelines.

Compensation

Compensation Range: USD $88,540.00 - USD $141,687.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time.

Application Process

The Company anticipates the application deadline for this job posting will be 9/14/2026.