Manager, Account Strategy, Consumables - Walmart Connect
Walmart Connect · Hoboken, NJ · 2 wk ago
On-siteBusiness Development$96k–$186k/yrFull-time
Position Summary
Walmart Connect is seeking an experienced Manager, Account Strategy to build, execute, and manage advertising solutions using our proven conversion-driven and brand-building products. Reporting to a Senior Manager, Account Strategy, you will handle end-to-end omnichannel ad campaigns across managed and self-service channels.
What you'll do...
- Develop strategic plans and execute managed-service and self-service campaigns, acting as a consultative expert.
- Collaborate with Sales and Account teams to develop strategic, data-driven media proposals aligned with client objectives.
- Attend and lead external advertiser and agency calls, demonstrating expertise in media tactics, audience strategy, and campaign stewardship.
- Deeply understand and apply media types, including paid search, programmatic display, direct digital sponsorships, CTV, social media, digital OOH, and experiential in-store tactics.
- Communicate campaign performance metrics, insights, and optimization recommendations regularly with internal and external stakeholders.
- Adhere to internal SLAs and QA processes, ensuring seamless campaign launches and high-quality client experiences.
- Confidently present strategic upsell recommendations to drive incremental revenue.
- Partner cross-functionally to traffic campaigns effectively across various ad technology platforms.
- Troubleshoot and resolve campaign issues promptly, ensuring optimal campaign performance.
Qualifications
- Bachelor’s Degree in Business, Marketing, Communication, or related area.
- 3+ years of experience managing digital media campaigns or consulting on digital campaigns across display, video, social, search, and programmatic.
- Deep understanding of digital media metrics (CPM, ROAS, CPC, CTR, etc.) and media math for optimization.
- Proven client-facing experience with proactive risk identification and solution development.
- Excellent verbal and written communication, with strong presentation skills.
- Strong project management capabilities and ability to thrive under pressure, managing multiple priorities.
- High comfort navigating rapidly evolving environments and ambiguous situations.
- Strong proficiency with Microsoft Excel, PowerPoint, Word, Outlook, and familiarity with Salesforce, JIRA, Tableau, SQL, Power BI.
Preferred Qualifications
- Master’s Degree in Business, Marketing, Communication, or related field.
- Extensive experience in programmatic advertising, including knowledge of DSPs, DMPs, and ad exchanges.
- Proven track record of influencing advertiser investments in media strategies.
Benefits
- Competitive salary range: $96,000.00 - $186,000.00
- Performance-based bonus awards
- Health benefits: Medical, vision, and dental coverage
- Financial benefits: 401(k), stock purchase, and company-paid life insurance
- Paid time off benefits: PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting
- Other benefits: Short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more
- Education benefits: Live Better U program for full-time and part-time associates