Lifecycle Marketing Manager (for JustAI customers)

About the role

As a Lifecycle Marketing Strategist, you are the face of JustAI for our enterprise customers. You will partner with leading companies to design and run lifecycle marketing strategies from the ground up, and show them how to scale it using AI decisioning. In many ways, this role is like being a fractional lifecycle marketer across multiple enterprise companies. You’ll get exposure to different industries, user behaviors, and growth challenges, while being at the forefront of how lifecycle marketing is being redefined with AI.

Responsibilities

- Be the primary point of contact for a portfolio of enterprise accounts. - Build deep relationships with lifecycle, growth, and product teams. - Act as a strategic partner, not just support. - Work with customers to define their lifecycle marketing strategy from scratch. - Map user journeys across email, push, in-app, and more. - Identify high-impact opportunities across activation, engagement, and retention. - Help customers translate strategy into AI-driven campaigns using JustAI. - Push beyond “best practices” — experiment with personalization, sequencing, and decisioning at scale. - Move customers from manual campaigns → always-on, self-optimizing systems. - Monitor performance and identify opportunities to improve outcomes. - Proactively solve problems before they surface — across strategy, execution, or tooling. - Expand usage across new use cases, teams, and channels. - Dive into technical and usability challenges alongside customers. - Bring structured insights back to product and engineering. - Influence roadmap based on real customer needs.

Requirements

- 2–6 years in lifecycle marketing, growth, consulting, or customer success. - Experience working with B2C products or high-scale user journeys. - Design lifecycle journeys across email, push, in-app, etc. - Translate business goals into campaigns, experiments, and systems. - Analyze performance and turn data into clear recommendations. - Communicate complex ideas simply, to both marketers and technical teams. - You’re a problem solver first, you don’t stop at surface-level answers. - You’re AI-forward, excited to use new tools and rethink how marketing gets done. - You naturally push boundaries, not satisfied with incremental improvements. - You operate like a builder, proactive, resourceful, and action-oriented. - You care about outcomes (revenue, engagement), not just activity.

Qualifications

- Bachelor's degree in Marketing, Business, Computer Science, or related field. - Strong understanding of lifecycle marketing principles and best practices. - Experience with AI and machine learning tools. - Excellent communication and interpersonal skills. - Ability to work independently and manage multiple projects simultaneously. - Familiarity with CRM systems and analytics tools.

Skills

- Strong analytical and problem-solving skills. - Excellent communication and interpersonal skills. - Proficiency in project management tools. - Experience with AI and machine learning tools. - Understanding of customer journey mapping and optimization.

Benefits

- Competitive salary range of $90,000 — $150,000 yearly. - Comprehensive benefits package including health insurance, retirement plans, and paid time off. - Opportunities for professional development and career growth. - Flexible work arrangements to accommodate your needs. - Access to BEAMSTART’s global entrepreneurship community and resources.

Pay

$90,000 — $150,000 yearly

Schedule

Full-time position.