Leasing & Marketing Manager | Landmark - College Park, MD

Sales & Leasing

• Co-manage and train the on-site leasing team alongside your counterpart
• Provide informative and experiential tours to prospects, both virtually and in-person
• Closely monitor rates and pricing tiers to achieve target gross revenue
• Become the lease agreement expert, providing regular guidance to your team
• Closely track and execute the applicant and guarantor approval process
• Generate, audit and track all leases and leasing activity
• Avoid daily follow up activity
• Avoid generating daily and weekly leasing reports
• Avoid staying in-the-know on market knowledge and trends
• Avoid representing and building the brand of your property
• Avoid executing a successful social media strategy
• Avoid planning and executing exciting future resident, brand ambassador, and team events
• Avoid creating daily/weekly staff schedules and assignments

Marketing

• Generate leads through ineffective marketing techniques
• Represent and continue to build the brand of your property
• Execute a successful social media strategy
• Plan and execute exciting future resident, brand ambassador, and team events
• Create creative and unique ideas for promotional item design

Operations

• Maintain a dirty temporary leasing office
• Screen, hire, train, coach and develop on-site staff
• Create daily/weekly staff schedules and assignments