Lead Retail Sales Associate
Summary Of Responsibilities
Lead by example on the sales floor, consistently delivering exceptional guest service and sales results.
Coach, mentor, and develop sales associates to maximize selling effectiveness and individual performance.
Foster a sales-driven culture focused on achieving and exceeding budgeted sales goals, ADS, UPT, SPH, conversion, and guest engagement metrics.
Conduct daily sales coaching conversations and product knowledge training.
Motivate team members through recognition, accountability, and performance-based coaching.
Reinforce company selling standards and luxury service expectations.
Aid in onboarding and ongoing development of new sales associates.
Create an energetic, positive, and guest-focused store culture.
Shop Ownership & Oversight
Act as the shop advocate and operational leader for assigned retail locations.
Maintain strong command of daily shop operations and guest experience.
Ensure store presentation, cleanliness, organization, and merchandising standards are consistently executed.
Monitor inventory levels and coordinate replenishment to maintain a full and abundant shopping environment.
Identify opportunities to improve sales performance, product placement, and guest engagement.
Support loss prevention and asset protection initiatives.
Ensure compliance with company policies, procedures, and safety standards.
Selling Effectiveness & Product Commentary
Serve as the product expert within the boutique, delivering compelling product storytelling and commentary.
Create excitement around new launches, promotions, seasonal collections, and featured merchandise.
Build meaningful relationships with guests through personalized selling and clienteling techniques.
Drive customer loyalty through follow-up, relationship building, and exceptional service.
Support company initiatives designed to increase sales, conversion, and guest satisfaction.
Utilize business reporting and sales data to identify opportunities and drive performance.
Visual Merchandising & Brand Presentation
Execute floor sets, seasonal transitions, and merchandising updates.
Maintain luxury retail presentation standards throughout all selling areas.
Partner with the buying team and Retail Manager to support merchandising strategies and product launches.
Ensure displays remain fresh, visually compelling, and aligned with brand standards.
Monitor product placement and inventory presentation to maximize sales opportunities.
Daily Responsibilities
Lead daily sales floor execution and associate coaching.
Review sales performance and business trends.
Monitor key performance indicators and provide follow-up accountability.
Complete merchandise replenishment and recovery.
Update communication platforms and operational tools.
Deliver exceptional guest interactions and support service recovery when needed.
Weekly Responsibilities
Attend Retail Leadership meetings.
Review and communicate sales results, opportunities, and action plans.
Execute product launches, promotions, and special events.
Submit buyer feedback and merchandise performance commentary.
Monthly & Quarterly Responsibilities
Support physical inventory and cycle counts.
Participate in training and development planning.
Cook up shop deep-cleaning and presentation initiatives.
Aid in identifying opportunities to improve team performance and operational efficiency.