Lead Generation Specialist

Responsibilities

• Identify and research prospective customers and projects within targeted industries based on defined sales strategies
• Conduct outreach to potential customers through phone, email, and professional networking platforms to generate interest and qualify opportunities
• Gather and validate key information including customer needs, decision-makers, and project timelines
• Document all prospecting activities, customer interactions, and opportunity details within the customer relationship management system
• Qualify leads and coordinate meetings between prospective customers and territory sales managers
• Support the transition of qualified leads and opportunities to the sales team for further development
• Collaborate with marketing and sales teams to support outbound campaigns and lead generation initiatives
• Provide regular updates and reporting on lead generation activities, pipeline progress, and overall performance

Qualifications

• Associates or bachelor’s degree in marketing, business, or a related field preferred
• 1–3 years of experience in lead generation, sales support, or business development
• Experience with customer outreach, including cold calling, email, or digital engagement methods
• Strong communication and interpersonal skills with the ability to engage prospective customers effectively
• Ability to gather, analyze, and document customer and market information accurately
• Experience working with customer relationship management systems or similar tools preferred
• Self-motivated with the ability to manage multiple tasks in a fast-paced environment
• Strong organizational skills with attention to detail and follow-through

Benefits

• 401K Match: Save for retirement with the company's help
• Diversity & Inclusion: We focus on providing an inclusive environment and recognize our diversity contributes to our success
• Health Insurance: Rely on comprehensive services whenever you need it
• Paid Holidays: With paid-time off, local holidays are all the way more relaxing
• Vacation: We offer time off to refresh and recharge

Pay

Commensurate with experience

Schedule

N/A