Lead Brand Designer
About M0
M0 is the modular stablecoin infrastructure. It provides businesses with the tools to launch a stablecoin tailored to their product, offering independent layers for application, distribution, and issuance. Businesses can choose their regulated issuer and customize the behavior of their stablecoin using templates and custom logic. M0 also offers shared liquidity from the start, unlike other stablecoin platforms that bundle all layers into a single fixed stack.
Who we're looking for
M0 is seeking a Lead Brand Designer to lead the brand into a new, formative era. This role reports directly to the Creative Director and involves defining, differentiating, and scaling the M0 identity across various mediums such as web, campaigns, print, and digital experiences. The ideal candidate should have expertise in translating complex products and services into compelling visual work, be conceptually and experimentally inclined, and be comfortable learning new tools and techniques.
What you'll do
- Define and evolve M0's visual identity, ensuring a differentiated presence in the market while expanding the brand's art direction and design system with strategic consistency.
- Execute sharp design work, producing thoughtful and smart work on tight timelines.
- Concept and execute campaign work, collaborating closely with the Creative Director to ideate and bring compelling campaign constructions to life.
- Create adaptive toolkits for routine self-service content that evolves with the brand.
- Produce sales and developer materials, including one-sheeters, diagrams for dev docs, event banners, and slide decks.
- Leverage AI tools strategically to enhance operational efficiency, not as a replacement for human creativity.
- Collaborate across the organization, working closely with copywriters, marketing, product, BD, and external agencies to produce cutting-edge, on-brand work.
- Stay current on creative, advertising, and industry trends, along with cultural and emerging technologies to inspire fresh, forward-thinking work.
Qualifications
- 6-9 years of progressive design experience in fast-paced environments.
- A robust portfolio of proven 360° work across campaigns and platforms, solidified by sharp insights and attention to detail.
- Proficiency in web design implementation and hosting platforms, like Framer and Webflow.
- Advanced proficiency in Figma and the Adobe Creative Suite.
- Working knowledge of motion graphics and video editing.
- Strong communication and stakeholder management skills, with the ability to sell in work and get teams excited by big ideas.
- Deep familiarity with Web3, stablecoins, and the broader crypto ecosystem.
Skills and attributes
- You are a maker; not one to sit on the sidelines and wait to be told what to do.
- Intensely collaborative; checks ego at the door.
- Iterative; you're always up for exploring new phases of work.
- You are caught up on industry work and trends, able to pull references and pitch work effectively.
- You are steady in uncertainty and ambiguity, exceptionally self-motivated and driven by excellence.
- You are strategic; you know how to take business goals and translate them into compelling, industry-leading creative work.
- You have a 'I'll figure it out' mentality; if you don't already know how to do something, you're ready to learn and master it.
Nice-to-haves
- Agency and in-house experience is a plus, but not a requirement.
- Expertise translating highly complex and technical products and services into compelling visual work.
- Familiarity with ADA and design-compliance requirements.
Compensation
Competitive compensation (base salary with equity/token grant) commensurate with experience. Benefits include global team and flexibility, comprehensive healthcare insurance coverage, a wellbeing allowance, and gym membership. There's also a customizable IT setup, professional development opportunities, and participation in conferences and on-site company events worldwide.