KSL Sports Partnerships Senior Account Executive
Bonneville International · Salt Lake City, UT · 4 wk ago
Business Development$55k/yrFull-time
Position Overview
We are seeking a Senior Sports Partnership Sales Executive to own and grow sports advertising revenue across KSL's full portfolio of sports media assets. This is a dedicated vertical sales role focused exclusively on sports, with the autonomy to prospect, pitch, and close C-suite decision-makers while building meaningful partnerships with professional, collegiate, and high school sports organizations throughout the market.
Products & Platforms
- KSL Sports Zone — TV programming and broadcast sports inventory
- KSL TV Sports — Broadcast sports segments, sponsorships, and features
- KSL Sports Radio — On-air sports programming, live reads, and sponsorships
- KSLsports.com — Digital display, video, and content sponsorship
- KSL Sports Podcasts — Pre-roll, mid-roll, and presenting sponsorships across the sports audio portfolio
- KSL Sports Social Media — Sponsored content, branded integrations, and social campaigns across all KSL sports social channels
What You Will Do
- Serve as the primary new-business hunter for KSL's sports sales vertical, consistently building and managing a robust sales pipeline.
- Pitch and close new advertising and sponsorship partnerships with a focus on C-suite and senior-level decision-makers.
- Create and exceed individual revenue targets through strategic, consultative selling.
- Identify and pursue partnership opportunities with professional sports teams/leagues, collegiate athletic programs, and high school sports organizations in the market.
- Create customized, integrated multi-platform proposals that combine TV, radio, digital, podcast, and social assets into compelling partnership packages.
- Develop and structure sponsorship and advertising programs that deliver ROI for clients while maximizing KSL sports revenue.
- Develop season-long and annual partnership frameworks that build long-term client relationships and recurring revenue streams.
- Stay current on sports media trends — including streaming, digital measurement, and emerging ad formats — to bring innovative solutions to clients.
- Manage the full sales cycle from initial outreach through contract execution and campaign launch.
- Deliver polished, data-driven presentations and proposals to clients and agencies.
- Collaborate with KSL's marketing, production, digital, and creative teams to ensure flawless campaign execution and partner satisfaction.
- Represent KSL at games, sporting events, and on-site activations as needed to support partnerships and strengthen client relationships.
Required Qualifications
- Minimum 5 years of media sales experience, with a demonstrated track record in sports-related advertising or sponsorship sales.
- Proven success as a new-business hunter with a history of meeting or exceeding revenue targets.
- Experience selling to and presenting at the C-suite / senior executive level.
- Strong understanding of the professional, collegiate, and/or high school sports ecosystem.
- Proficiency in Microsoft PowerPoint, Excel, and core business productivity tools.
- Working knowledge of AI-powered tools and a willingness to leverage emerging technology to enhance sales effectiveness and client solutions.
- Excellent presentation, negotiation, and consultative selling skills.
- Self-starter mentality — organized, accountable, and able to manage time and priorities independently in a hybrid work environment.
Preferred Qualifications
- Bachelor's degree in Business, Marketing, Communications, Sports Management, or a related field (equivalent professional experience will be considered in lieu of a degree).
- Experience in corporate partnership sales with professional or collegiate sports properties.
- Established relationships with advertisers, agencies, and sports organizations in the Utah / Intermountain West market.
- Familiarity with broadcast traffic and CRM systems (e.g., Wide Orbit, Salesforce — we'll train the right candidate on our specific platforms).
- Experience with event activations and on-site sponsorship fulfillment.
Compensation
The compensation for this role is commission-focused. Base salary for this role is $55,000, excluding commission payments.
What We Offer You
- RoBust, affordable medical, dental and vision coverage with no wait period for enrollment.
- Paid leave for new parents under our Medical Maternity and Parental Leave policies.
- Opportunities to apply for tuition reimbursement.
- Paid time off for vacation and sick leave in addition to paid company holidays.
- 401(k) with Company match, fully vested from day one.
- Paid time off for volunteering.
- Employer-funded retirement account, fully vested from day one.
- Employee Assistance Program (EAP) services.
- Access to an entire team of free financial planners.
- Matches on contributions to charitable organizations after one year of service.
- Continuous growth and development opportunities.
- Dynamic team culture that values teamwork, having fun, and collaboration.
Why KSL?
- Dominant local media brand — Utah's most-trusted source for news and sports.
- Full-platform sports portfolio — TV, radio, digital, podcasts, and social all under one roof.
- DMC backing — stability and resources of a global media and communications company.
- Hybrid flexibility — a culture that values results over rigid schedules.
- Growth vertical — you'll be building something, not maintaining the status quo.