Key Account Manager – West Coast Natural and Regional

Territory Leadership

This role will own West Coast regional grocery accounts and natural retailers, leading selling, promotional planning, and building strong retailer relationships for Khloud.

Distribution Growth

Drive distribution growth across both established platforms and innovation - expanding distribution/doors at current accounts and securing placements where we have key voids.

Broker Management

Partner with brokers to secure meetings for key review windows and for off-cycle placement. Align brokers closely to our company goals through creative contests and incentive programs.

Retail Execution & Merchandising

Aggressively pursue off shelf merchandising and in-store displays.

Trade Promotion & Budgeting

Manage trade spending and promotional calendar to maximize ROI.

Forecasting & Analytics

Own forecasting for your key accounts and leverage syndicated and distributor data to drive decisions.

Sell Stories & Innovation

Create compelling sell stories, sell sheets, pricing strategies, and product rationales for new SKU launches and line extensions for your channel/retailers.

Relationships

Build strong executive and buyer relationships at natural/regional accounts and distributors; represent the brand at trade shows, distributor shows, and retailer meetings.

Cross-functional Collaboration

Work closely with Marketing, Supply Chain, Finance, and Brand to align promo plans, supply, and go-to-market priorities.