Junior Account Executive

Hybrid (minimum of 2 days/week in-office in Manhattan).

About the role

You're the person who already knows what's trending before your group chat does. As a Junior Account Executive at Taylor, you'll turn that instinct into a career: pitching media, building relationships, and helping bring integrated campaigns to life for brands that show up in culture. You've already gotten a taste of agency life, but here, you'll go deeper, working alongside colleagues who'll help you turn that experience into real expertise.

Responsibilities

• Client Business and Mar/Comm Strategy
  • Conducts media monitoring, competitive audits, and other relevant client research to develop an understanding of the client's business, brand, and industry
  • Contributes to the development of client presentations and reports that highlight relevant themes, trends, and implications for program development
• Communication & Storytelling
  • Writes, presents, and communicates in a polished, articulate, and persuasive manner across all mediums, internally and externally
  • Listens well, building relationships internally and externally through respect and responsiveness
  • Begins to learn and understand the agency's business model, structure, and offerings, and how they come together in service of a client partner's business needs
• Influencer Relations & Pitching
  • Proactively pitches media on an ongoing basis, developing and maintaining key influencer relationships across local, regional, and national print, broadcast, and online channels
  • Develops robust media lists, pitch notes, and message points that are on strategy and meet client brand and business objectives
  • Writes, coordinates, and distributes press materials, press kits, fact sheets, and mailings
  • Proactively identifies media relations challenges and works to develop solutions that remain on brand and on strategy
• Activation & Program Management
  • Actively participates in program ideation and planning, demonstrating knowledge across a variety of channels such as events, media tours, social influencer programs, stunts, sponsorships, digital content, etc.
  • Responsible for team/client meeting coordination including scheduling, agendas, materials preparation, note taking, etc.
  • Responsible for tactical elements of program activation including project plans, timelines, status reports, travel coordination, document preparation, mailings, etc.
  • May attend events and assist with on-site event coordination
  • Assists with community management and influencer engagement across relevant digital platforms (Instagram, Facebook, Twitter, etc.)
  • Responsible for daily, weekly, and monthly cross-channel monitoring and reporting, demonstrating a basic understanding of KPIs across channels
  • Contributes to development and delivery of campaign/program re-caps, reports, and other client presentation materials

Qualifications

• Core Values
  • Respecting What's Right: makes ethical choices and treats others with respect by embracing diversity of backgrounds and thought
  • Entrepreneurial Enthusiasm: takes initiative and doesn't wait to be tapped. Leads from wherever they are and delivers irreplaceable value
  • Committed to Curiosity: open-minded and learns from all sources. Experiments and creates meaning in uncertainty
  • Pride In Partnership: uses empathy to build trusting relationships and ensure effective communication. Is open to others' ideas and viewpoints
  • Inspired Innovation: is imaginative with big dreams and goals. Invents and iterates to shape hearts, minds, and culture for the better
• Minimum Requirements
  • Bachelor's degree in marketing, advertising, PR or related field and/or equivalent work experience
  • 1+ years prior experience in PR/marketing agencies, inclusive of internships
  • Active on social media and knowledgeable about the latest platforms and content trends
  • Interested in the impact brand marketing can have on various segments of culture
  • Proficiency with Microsoft Office
  • Strong attention to detail, organization, multitasking, and time-management
  • Writes, presents, and communicates in an articulate and persuasive manner, across a variety of platforms, including social media
  • Team player who enjoys working with and helping others in a collaborative environment
  • Curious and open to others' ideas and viewpoints with a willingness to learn and take constructive feedback
  • A good problem solver who seeks to make improvements and learns from mistakes
  • Must reside in the New York Metro area and be able to commute to our Manhattan office as needed

Pay

$55,000 / year