Jobs · Advertising · Pennsylvania

Jr. Social Media Ads and Analytics Specialist

WebFX · Harrisburg, PA · 1 wk ago
On-siteAdvertising$44k–$47k/yrFull-time

About the Role

WebFX is seeking an entry-level candidate for our Social Media team! Our ideal candidate has a bachelor's degree (or will soon have one!), a track record of strong academics, and is excited about all things social media and client relationship-building. Related experience is awesome to have, but never required - we'll train you on everything you need to know.

Qualifications

  • Education: A Bachelor's Degree: All majors welcome!

  • GPA: 3.4 or above (Upcoming grads are encouraged to apply - we interview and hire up to a year in advance!)

  • Suggested Experience and Skills: Prior experience working, in any field (for example: a part-time job, summer job, internship, etc) Strong verbal and written communication skills Customer service experience (in any industry) Presentation skills Analytical and research skills Blogging experience (a bonus!) Experience managing social media or a website for an organization (a bonus!) Tools/Technical Skills: (Not required, but awesome to have!) Excel/Google Suite Google Analytics Basic HTML or image editing skills

  • Qualities and Traits: You're interested in the web, and like keeping up with new technology You're professional, dependable, and self-motivated You take pride in your work and always strive for high-quality results You work with urgency and enjoy getting things done You're proactive when it comes to solving problems You're a lifelong learner, and are always looking to stretch and grow your skills You love thinking both creatively and analytically, and love using data to make decisions

The Job Responsibilities

  • Plan and Execute Social Media Marketing Strategies (About 35% of your day)

  • Manage paid social/online media ad campaigns for clients (think Facebook Ads!) Build a unique social strategy for each client based on their target audience and business goals Communicate With Clients (About 30% of your day)

  • Serve as the direct point of contact for a dedicated list of clients, providing them with industry advice and recommendations to help them achieve their goals Build long-lasting relationships with your clients based on trust and rapport, and work to maintain our world-class retention rate Analyze Social Media Metrics and Marketing Campaign Data (About 25% of your day)

  • Analyze campaign performance data (think Google Analytics!) and prepare monthly reports Hone your clients' social strategies and action plans based on findings from this data Perform Marketing Research and Testing (About 10% of your day)

  • Interpret demographic data, buyer behaviors, market research, and more to inform your clients' social strategies

The Benefits

  • Comprehensive, On-the-Job Training and Career Development Initial "career kickstart" training to learn foundational hard skills over the first few months on the job Ongoing advanced training sessions from industry experts as you progress further in your role Regular team Lunch-and-Learns in our on-site training amenities Career Growth and Upward Progression Paths All our Jr-level roles represent the first step on an upward promotional path within WebFX Merit-based promotions are abundant for new team members who meet or exceed performance metrics Regular 1-on-1 check-ins with a manager to support career growth Potential promotional path for Jr. Social Media Ads and Analytics Specialist: Social Media Specialist Social Media Analyst Social Media Consultant Lead Social Media Consultant Sr. Social Media Consultant

  • Potential promotional path for Jr. Social Media Ads and Analytics Specialist: Social Media Specialist Social Media Analyst Social Media Consultant Lead Social Media Consultant Sr. Social Media Consultant

  • Compensation: $44,000 -$46,500 (potentially higher based on work experience)

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