International Business Manager

Key Responsibilities

• Partner closely with the VP of International Markets to execute global expansion strategies and bring international plans to life.
• Support the development and rollout of all new markets, including Canada and Caribbean regions, ensuring alignment across all functions.
• Act as a central point of coordination for international affairs across Marketing, Sales, Finance, Operations, and external partners.
• Manage communication and follow-ups across internal and external stakeholders to ensure initiatives stay on track.
• Aid in building and refining international go-to-market strategies, adding detail and executional support to high-level plans.
• Work with international brokers, distributors, importers and other partners to support market execution and performance.
• Oversee reporting and track key performance metrics across international markets.
• Support trade marketing and brand initiatives, ensuring consistency and effectiveness across regions.
• Identify gaps, solve problems proactively, and drive progress across multiple workstreams simultaneously.

Required Qualifications

• Bachelor’s degree in Marketing, Business, or a related field preferred.
• 5+ years of commercial, sales, or marketing experience in beverage alcohol, RTD, or broader CPG, preferably with international exposure.
• Experience working across multiple functions and understanding how sales, marketing, and finance connect.
• Strong organizational and project management skills with the ability to manage multiple priorities.
• Demonstrated ability to take initiative, follow through, and drive execution independently.
• Comfortable working in a fast-paced, evolving environment with a high level of ownership.
• Proven commercial acumen and analytical skills.
• Strong skills in MS Office.
• International experience strongly preferred; additional language skills are a plus.

Pay

Estimated Base Salary Range: $100,000-$140,000 USD. Individual compensation packages are based on various factors unique to each candidate, including skillset, experience, and qualifications.