Intern, Paid Media Marketing

About the Role

LV Collective, an Austin-based student housing and multifamily developer, is seeking a curious, creative, and digitally savvy Paid Media Marketing Intern to join our marketing team. This internship offers real-world experience in paid media, digital advertising, and marketing analytics. You'll gain hands-on exposure to the process behind successful campaigns, from researching creative trends and developing content briefs to supporting creative execution, launching ads, analyzing campaign data, and optimizing performance. This is an opportunity to learn by doing, ask questions, explore new tools, and build both creative and technical skills in modern performance marketing.

You'll work alongside our marketing team, contribute to active campaigns, and learn how creative strategy, execution, analytics, and paid media come together to support LV Collective and its portfolio of brands.

Responsibilities

• Creative Research
  • Research paid social advertising trends, creative concepts, competitor campaigns, and emerging platform best practices
  • Identify compelling ad creative, messaging approaches, hooks, formats, and trends that could inspire future LV campaigns
  • Assist with competitive research across LV Collective's student housing, multifamily, and corporate brands
  • Help organize creative inspiration, examples, and campaign learnings for the marketing team
• Content Briefing & Creative Execution
  • Assist with developing clear, actionable creative briefs for paid media campaigns
  • Collaborate with marketing and creative team members to help move concepts from idea to execution
  • Support the development of ad copy, messaging, calls-to-action, and creative variations
  • Help coordinate creative assets and ensure campaign materials are organized, accurate, and ready for launch
  • Assist with quality assurance and proofing creative before campaigns go live
• Paid Media & Ad Launching
  • Gain hands-on experience supporting the setup and launch of paid media campaigns
  • Assist with uploading creative, copy, links, audiences, and other campaign components into advertising platforms
  • Help review campaign setups for accuracy prior to launch
  • Support ongoing campaign updates, creative swaps, and testing initiatives
  • Learn how paid campaigns are structured, monitored, optimized, and evaluated
• Marketing Analytics, Support & Reporting
  • Assist the paid media and broader marketing team with campaign organization and administrative support
  • Help maintain campaign trackers, creative libraries, and project management systems
  • Support basic paid media reporting and help organize campaign results and learnings
  • Assist with marketing analytics initiatives, including setting up and maintaining dashboards used to monitor campaign and marketing performance
  • Help troubleshoot dashboard, reporting, tracking, or data issues and support technical investigation when something isn't working as expected
  • Assist with validating marketing data and reporting to help ensure performance metrics are accurate, organized, and useful to the team
  • Participate in team brainstorms and contribute ideas for new campaigns and creative tests
  • Work cross-functionally with LV's creative, marketing, and property teams as needed
• Other
  • Assist with other duties and special projects as assigned
  • Ability to work late or on weekends may be required

Requirements

• Currently pursuing a bachelor's degree, preferably in Marketing, Advertising, Communications, Business, or a related field
• Some previous marketing experience is preferred (e.g., another internship, student organization, freelance work, personal projects, or related coursework)
• Interest in building hands-on experience in paid media, digital advertising, performance marketing, and marketing analytics
• Strong understanding of major social media platforms, particularly Instagram, Facebook, and TikTok
• Comfortable working with Microsoft Office and/or Google Workspace
• Strong written communication skills and attention to detail
• No previous paid media, dashboard, or marketing analytics platform experience is required

Skills

• Can-do attitude
• Self-starter mentality
• Strong attention to detail
• Excellent organization and time management
• Ability to multitask
• Strong written and verbal communication
• Creative problem-solving
• Tech-savvy and quick to learn new platforms
• Collaborative, team-first mindset
• GSD (Get Stuff Done) mentality

Bonus Points

• Experience with Meta Ads Manager, TikTok Ads Manager, Google Ads, or another digital advertising platform
• Experience managing social media or digital marketing for a company, student organization, or nonprofit
• Experience with Canva, Adobe Creative Cloud, or similar creative tools
• Experience with Asana or another project management platform
• Understanding of basic digital marketing metrics like impressions, clicks, CTR, CPC, conversions, or ROAS
• Experience with marketing analytics, reporting, data visualization, or dashboard tools
• Enjoy digging into data, troubleshooting problems, and figuring out how things work
• Interest in performance marketing, creative strategy, student housing, real estate, or consumer brands

Schedule

• Internship start date is flexible and will be determined upon hire
• Expected weekly hours are approximately 15 hours per week
• Work schedule will be determined upon hire and can be flexible around the intern's class schedule
• Hours should remain consistent week to week once established
• This is an in-person position at LV Collective's headquarters in Austin, Texas

Pay

$15 per hour