Integrated Marketing Manager, Health and Home Marketing
Applicants in the County of Los Angeles and San Francisco: Qualified applications with arrest or conviction records will be considered for employment in accordance with local Fair Chance Ordinances and the California Fair Chance Act.
About the role
Our Health and Home team builds brands that people love and trust, helping users live healthier, longer lives while creating smart homes that proactively care for people and the environment. As a Health and Home Integrated Marketing Manager, you will develop integrated brand campaigns that build brand awareness and generate consideration for our products. You will connect creative concepts with technical execution, ensuring campaigns move smoothly from concepting through launch while monitoring performance, budgets, and retail partnerships. You take initiative in a fluid, rapidly changing environment, manage workloads efficiently, and identify opportunities to scale and streamline internal processes.
Responsibilities
- Manage the end-to-end strategy and execution of global brand campaigns, including asset development, agency management, budget oversight, and measurement.
- Collaborate with partners in EMEA and APAC on campaign development.
- Support development of a global media strategy and collaborate on US-based media execution.
- Lead the integration of influencers and creators into campaign moments and sustain marketing.
- Collaborate cross-functionally with internal and external partners to facilitate the rollout of go-to-market (GTM) initiatives.
Requirements
- Bachelor's degree or equivalent practical experience.
- 6 years of experience in consumer marketing, communications, public relations (PR), or content development supporting brand campaigns, influencer marketing, or content partnerships.
- Experience with multi-channel marketing campaigns, program managing timelines, and collaborating cross-functionally.
- Experience managing agency relationships.
- Experience managing cross-functional or cross-team projects.
Preferred Qualifications
- Experience leading campaign and media plan development from brief to production and post-campaign analysis, combined with experience utilizing market research and performance metrics to optimize execution.
- Experience utilizing AI productivity tools to solve complex, multi-layered problems and streamline workflows.
- Consumer tech experience with a strong understanding of product positioning.
- Familiarity with global, regional, and local dynamics.
- Demonstrated creative sensibility and passion for emerging technology trends.
- Excellent written communication and organizational skills, with the ability to operate in a fluid environment with minimal assistance.
Benefits
- Health, dental, vision, life, and disability insurance.
- Retirement benefits: 401(k) with company match.
- Paid time off: 20 days of vacation per year (accruing at 6.15 hours per pay period for the first five years), 13 paid holidays per year.
- Sick time: 40 hours/year (increased to 69 hours/year for Seattle), including 5 discretionary sick days per instance.
- Maternity leave (short-term disability + baby bonding): 28-30 weeks.
- Baby bonding leave: 18 weeks.
Pay
US: $141,000 - $205,000 (USD) + 15% bonus target + equity + benefits.
Preferred working locations: Mountain View, CA; Los Angeles, CA; Seattle, WA; San Francisco, CA; Portland, OR.