Integrated Campaigns Manager, Treasury
About the role
The global demand campaigns team at Stripe delivers marketing campaigns that drive awareness and engagement for our audiences, solutions, and products worldwide. Working closely with sales and marketing teams, our campaigns support our larger business objectives and deliver impact. We build, deliver, monitor, and evolve campaign delivery across a broad suite of content, tactics, and channels. Using a broad suite of metrics, we continuously measure our work and refine our strategies to improve outreach, enhance the customer journey, and support revenue growth for the organization.
Responsibilities
- Own the overall campaign strategy and plan for Treasury, and drive the global, cross-functional workstream for activation and impact
- Partner with comms, product marketing, channel teams, regional and field marketing, partner marketing, sales teams, and more to define and implement campaigns
- Work with regional marketing to ensure local relevance and advise on campaign delivery
- Use your multi-channel expertise to deliver campaigns via digital, web, email, online events, direct mail, social, events, sales plays, and more, all in partnership with functional and regional teams
- Partner with product marketing and content and editorial teams to develop compelling, relevant campaign materials and content sets, including whitepapers, guides, blogs, checklists, interactive content, promotions and offers, etc.
- Use and recommend leading tools to improve or accelerate the work of the campaigns function
- Act as an expert for your owned audience and solution to champion market trends, competitive context, and customer insights, ultimately shaping all industry campaign strategies
- Track, analyze, and report on campaign performance metrics with a focus on lead generation, pipeline, and target account penetration. Share learnings regularly to improve overall campaign efficacy.
Requirements
- 8+ years of enterprise B2B marketing experience leading large, complex, global campaigns—including some mix of integrated campaigns, content marketing, regional and field marketing, and account-based marketing—with a proven track record delivering campaign playbooks for international localisation and execution, and demonstrated increase in scope
- Strong knowledge of FinTech industry landscape, trends, and technology
- Proven expertise working with and influencing cross-functional teams—including regional marketing, sales, and product leaders—to build and grow pipeline
- Data acumen, with the ability to build, interpret, adjust, and communicate campaign performance across measurement tools and key marketing and sales metrics
- Strong presentation, writing, and communication skills, especially to executive stakeholders
Qualifications
- Preferred qualifications include:
- Integrated campaigns experience marketing to startups, founders, or the venture and incubator ecosystem—and a genuine understanding of what early-stage and scaling founders care about
- Background in fintech, banking, neobanking, or financial services marketing—particularly products involving business accounts, payments infrastructure, financial operations, or embedded finance
- Experience in the payments, financial technology, or adjacent industries or marketing FinTech solutions
- Product campaigns experience focused on payments, banking, fraud, financial services, and embedded finance
- A genuine passion for advocating on behalf of users, audiences, and customers
- A track record of anticipating and unblocking challenges, staying ahead of market and audience trends, and identifying regional needs before they surface
- Fluency in modern storytelling and content trends, with the ability to translate them into thoughtful, resonant campaign strategies
- An agile, iterative, and AI-fluent approach to work, with the appetite to evaluate and recommend solutions and drive clarity across complex, global stakeholder groups
Benefits
Hybrid work at Stripe
This role is available either in an office or a remote location (35+ miles or 56+ km from a Stripe office). In-office expectations Office-assigned Stripes spend at least 50% of the time in a given month in their local office or with users. This hits a balance between bringing people together for in-person collaboration and learning from each other, while supporting flexibility about how to do this in a way that makes sense for individuals and their teams.
Working remotely at Stripe
A remote location is defined as being 35 miles (56 kilometers) or more from one of our offices. While you would be welcome to come into the office for team/business meetings, on-sites, meet-ups, and events, our expectation is you would regularly work from home rather than a Stripe office.
Pay and benefits
The annual US base salary range for this role is $157,800 - $236,800. For sales roles, the range provided is the role’s On Target Earnings ("OTE") range, meaning that the range includes both the sales commissions/sales bonuses target and annual base salary for the role. This salary range may be inclusive of several career levels at Stripe and will be narrowed during the interview process based on a number of factors, including the candidate’s experience, qualifications, and location.
Additional benefits
- Equity
- Company bonus or sales commissions/bonuses
- 401(k) plan
- Medical, dental, and vision benefits
- Wellness stipends