Instructional Designer

About the role

At Stanley Martin Homes, we believe your work should have a purpose. Our success starts with our people, and we are proud to foster a culture where every team member is valued and supported. You will work alongside passionate, knowledgeable professionals who are committed to doing the right thing, delivering exceptional homebuyer experiences, and putting homebuyers first. Stanley Martin Homes is one of the largest 25 homebuilders in the United States and has been consistently one of the fastest growing. The Instructional Designer is responsible for designing, developing, and evaluating effective learning experiences that build team member capability, support professional growth, and strengthen performance across Stanley Martin Homes. This role establishes learning objectives and transforms subject matter expertise and business content into practical, accessible, and impactful learning solutions across a variety of formats and technologies.

Stanley Martin Homes has been building new homes since 1966. Headquartered in Reston, VA, the company operates in 14 metropolitan areas across seven states — Florida, Georgia, Maryland, North Carolina, South Carolina, Virginia, and West Virginia — and has built more than 25,000 homes. Named National Builder of the Year in 2021 by Builder Magazine, Stanley Martin Homes is driven to deliver on its mission to “design and build homes people love at a price they can afford.”

Responsibilities

• Plan and analyze learning needs and materials
• Analyze content, target audience, job tasks, and learner environment to identify appropriate instructional strategies and define learner outcomes
• Gather and analyze input from Subject Matter Experts (SMEs) to develop and modify instructional materials
• Design accessible learning solutions using adult learning principles and the ADDIE model that strengthen engagement, retention, application, and performance
• Develop role-specific content through instructor-led, virtual, blended, e-learning, on-the-job, discussion-based, simulation, role-play, game-based, and video formats
• Evaluate learning programs and content effectiveness through assessments, surveys, and feedback
• Build and maintain learning experiences across LMS, SharePoint, and other learning platforms, ensuring content is current, accessible, engaging, and easy to use
• Leverage AI throughout the design and development process to enhance learning content, improve development efficiency, and support innovative learning experiences, while promoting effective and responsible AI use
• Support the administration and continuous improvement of the Learning Management System (LMS), managing courses, content, user needs, reporting, and system maintenance to provide an effective and accessible learning experience for team members
• Maintain knowledge of current and emerging learning and development trends and technologies to stay current in the field of instructional design
• Manage multiple time-sensitive projects to ensure on-time delivery
• Complete all other duties as assigned by manager
• Represent the company professionally in all internal and external interactions and communications
• Adhere to safety standards and help promote a safe working environment
• Adhere to and promote the Mission, Vision, and Values of Stanley Martin

Position Standards

• Excellent written and verbal communication skills
• Strong instructional writing, curriculum development, and storyboarding skills
• Demonstrated ability to design and develop effective learning solutions using adult learning principles across multiple learning modalities
• Proficiency with learning development and multimedia tools, including PowerPoint, Articulate 360, and Canva
• Experience administrating an LMS, including courses, users, reporting, and maintenance (e.g., Zensai/Learn365)
• Experience managing SharePoint sites and digital learning experiences

Requirements

• Associate's or Bachelor's degree in Instructional Design, Curriculum Development, or related field
• Willingness to travel
• Ability to leverage AI to develop new and enhance existing instructional content
• Ability to support the effective and responsible adoption of AI across the organization
• Preferred: Master's degree
• Preferred: Minimum 3+ years of related instructional design and curriculum development experience

Benefits

• Competitively priced, high-quality health care options through Aetna, MetLife, and EyeMed, along with employer-paid Short Term and Long Term disability, basic life and AD&D insurance (including employee-paid life, Legal Resources, and Aflac supplemental options)
• 401(k) with up to $5K employer match, plus Health Savings Account (HSA) option
• 3 weeks of paid parental leave and a Flexible Spending Account (FSA) for dependent care
• 12 weeks of paid maternity leave through Short-Term Disability Plan
• Wellness benefits including free and low-cost mental health resources and support services through Employee Assistance Program
• Tuition and certification reimbursement
• 15 days of vacation (increases with tenure) and 6 days of paid sick leave
• No-cost identity theft and travel mishap coverage
• Discounts on buying a Stanley Martin home, plus partner discounts for mortgage, title services, and Verizon cell phone service
• Early paycheck access through Dayforce Wallet
• Giving Back Program: up to $250 donation match, 8 hours volunteer leave, and more

Pay

This position pays between $84,100 and $93,200 annually.