Influencer Marketing Manager
About The Position
Major goals and objectives and location requirements: The Influencer Marketing Manager will join a new team within the Transaction department at People Inc. and will be responsible for building, scaling, and leading marketing influencer and creator partnerships. This role requires someone who is passionate about creators, shopping, content creation, social media, and building strong talent relationships. This position is hybrid in-office.
Major Qualifications
- Bachelor’s degree in a related field or equivalent training and/or experience
- Manager of influencer marketing or creator partnerships with 3-5 years of experience, ideally within beauty, fashion, home, or consumer brands
Responsibilities
- Create and lead the influencer and creator strategy, ensuring it’s aligned with brand and revenue goals
- Sourcing and outreach of influencers and creators
- Negotiation and contracting of influencer partnerships
- Planning, executing, and managing campaigns
- Reporting and data analysis of campaign performance
Qualifications
- Experience with negotiating talent contracts and managing campaign budgets
- Understanding of influencer and social performance metrics
- Ability to build and maintain strong creator and agency relationships
- Strong organization skills and ability to manage multiple programs and timelines simultaneously
- Effective written and verbal communication skills, with experience creating clear, on-brand briefs and pitching concepts
- Collaborative and experienced in working cross-functionally across marketing, sales, legal, and finance teams
- Knowledge of TikTok and Instagram trends, creator ecosystems, and social-first storytelling
- Comfortable operating in a fast-paced, startup-style environment with shifting priorities
- Passionate about shopping, creators, and representing the People Inc. brand externally
Benefits
Actual pay may vary and may be above or below the range based on various factors including but not limited to work location, experience, and performance. The range listed is just one component of People Inc's total compensation package for employees. Other compensation may include annual bonuses, and short- and long-term incentives. In addition, People Inc. provides to employees (and their eligible family members) a variety of benefits, including medical, dental, vision, prescription drug coverage, unlimited paid time off (PTO), adoption or surrogate assistance, donation matching, tuition reimbursement, basic life insurance, basic accidental death & dismemberment, supplemental life insurance, supplemental accident insurance, commuter benefits, short term and long term disability, health savings and flexible spending accounts, family care benefits, a generous 401K savings plan with a company match program, 10-12 paid holidays annually, and generous paid parental leave (birthing and non-birthing parents).
Pay
New York: $80,000.00 - $95,000.00