Influencer Marketing Coordinator

Responsibilities

• Research and identify potential influencers, content creators, and sports personalities who align with the Players Pins brand and target audience.
• Initiate outreach and build strong, lasting relationships with influencers, fostering genuine collaborations.
• Cook up influencer marketing campaigns, including content briefs, product seeding, and timeline management.
• Monitor influencer content to ensure brand guidelines and campaign objectives are met.
• Track, analyze, and report on the performance of influencer campaigns, providing insights and recommendations for optimization.
• Aid in managing the social media content calendar and scheduling posts as needed.
• Maintain an organized database of influencer contacts and campaign details.
• Collaborate with the marketing and sales teams to integrate influencer activities into broader marketing strategies.
• Stay up-to-date with industry trends, social media platform changes, and emerging influencer marketing best practices.

Qualifications

• Bachelor's degree in Marketing, Communications, Public Relations, or a related field, or equivalent practical experience.
• 1+ years of experience in social media, marketing, or public relations, with some exposure to influencer outreach or community management.
• Demonstrated understanding of major social media platforms (Instagram, TikTok, YouTube, X, etc.) and their analytics.
• Exceptional written and verbal communication skills, with the ability to build rapport effectively.
• Strong organizational skills, attention to detail, and the ability to manage multiple projects simultaneously.
• Proactive, self-motivated, and able to work independently as well as collaboratively in a fast-paced startup environment.
• A genuine passion for sports, collectibles, pop culture, or fashion.
• Proficiency with Google Workspace and experience with CRM or project management tools is a plus.

Pay

$35,000 - $50,000 / year

Schedule

Remote

Benefits

No benefits are mentioned in the job posting.