Influencer Community Coordinator
amika · Brooklyn, NY · Today
HybridMarketing$70k/yrFull-time
About the role
As amika's influencer community coordinator, you will play a key role in supporting the influencer team in community growth inclusive of our brand ambassador program, TYB community, creator seeding, list building, mailing calendar support, relationship building + more. Reporting to our influencer + partnerships manager, this is a dynamic, hands-on role centered on building + nurturing our creator + consumer community, ideal for someone who is passionate about turning creators into long-term brand advocates.
What you'll do
- Manage brand ambassador program on TYB including opt-in campaign management, affiliate payments, onboarding, contracts, gifting + product replenishment
- Oversee brand ambassador scale, ensuring program is growing MoM + YoY with high retention rates; convert best in class BAs to long term paid partners when relevant
- Support relationship building initiatives across greater influencer community inclusive of surprise + delight moments, regional events + community shoots
- Identify, outreach + nurture relationships with net new up-and-coming creators via always-on seeding
- Assist with daily outreach + communication with influencers to ensure timely responses across platforms
- Assist with brainstorming, managing + executing mailers for various amika campaigns, including support with managing design submissions, building targeted influencer lists, shipping + tracking results
- Admin support including product sendouts for influencers + VIPs, product closet management, order fulfillment + invoice submission
- Assist with monthly reporting and KPI tracking
- Continuously monitor + report on best-in-class influencer activations, trends, mailers, events + more, identifying how they can connect to overall amika brand strategies
- Collaborate cross-functionally with social media, paid media, brand marketing, ecomm + creative teams to fuel departmental needs
Must haves
- 1+ year of experience in influencer marketing (preferably in beauty or hair)
- BA/BA in Marketing, Communications, Public Relations, Business, or a related field preferred
- Strong familiarity with Tribe Dynamics, CreatorIQ, TYB + similar tools
- Genuine enthusiasm and knowledge of the beauty industry + influencer marketing landscape
- Thrives in dynamic, high-energy environments that are constantly evolving
- Proactive mindset with a strong desire to learn + contribute
- Strong written + verbal communication skills
- Excellent time management + organizational skills
- Detail-focused with the ability to manage multiple tasks simultaneously
- Fast learner with strong problem-solving skills
- Works well in a collaborative setting + is equally effective when working independently
- Familiar with Microsoft Office, especially Excel + PowerPoint
Pay
$70,000 + bonus
Location
Brooklyn, NY (must be based in New York + have the right to work in the US)