Influencer & Community Coordinator

Department: Marketing     Location: Nashville, TN

About the role

This role is focused on influencer identification and outreach, relationship management, product seeding, and performance tracking, with a core mission of elevating brand awareness, driving program performance, and building a community of creators and local tastemakers who authentically embody Skin Pharm’s mission and philosophy. The ideal candidate is highly organized, relationship-driven, and genuinely tapped into social and creator culture. This role reports to the Senior Community Manager and offers meaningful ownership of Skin Pharm’s influencer operations at a pivotal stage of company growth.

Responsibilities

• Support execution of Skin Pharm’s overall influencer marketing strategy to elevate brand awareness, drive program conversion, and increase sales across clinic locations and the DTC product line
• Identify, vet, and engage new influencers and local tastemakers in our clinic cities who authentically align with the brand, partnering closely with Skin Pharm’s Senior Community Manager
• Coordinate and streamline communication between influencers and the operations team to ensure smooth, on-brand collaboration
• Cultivate and nurture lasting relationships with our key influencers, maintaining a steady pipeline of engagements across clinics
• Own the execution of product seeding for product launches and marketing campaigns, from list-building through follow-up
• Support Skin Pharm’s affiliate program through ShopMy, including creator onboarding and performance tracking, while identifying opportunities to grow affiliate-driven sales for our product line
• Drive UGC efforts through our influencer program, sourcing and organizing creator content to fuel paid and organic social
• Track and monitor all influencer engagements and content deliverables, maintaining an accurate, up-to-date database of collaborations
• Maintain monthly trackers, forecasting, reporting, and KPI dashboards; monitor and analyze influencer performance metrics to optimize campaigns and maximize ROI
• Stay current on the latest trends in influencer marketing, social platforms, and creator culture, proactively surfacing opportunities to sharpen our strategy

Requirements

• 2-3 years of experience in influencer marketing, social, or community, preferably in the beauty or skincare industry
• Highly organized with the ability to prioritize and manage multiple projects in a fast-paced environment; strong attention to detail and accuracy
• Strong relationship-building and communication skills, with a natural instinct for social and creator culture
• Comfort working with data to track performance and derive actionable insights
• Familiarity with influencer management tools (e.g., Tribe Dynamics or Creator IQ) a plus
• Familiarity with affiliate tools (e.g., ShopMy or LTK) a plus
• Experience in multi-location or omnichannel environments a plus
• Bachelor’s degree in Marketing, Communications, or related field

Benefits

• A competitive base salary
• Wellness stipend
• 401(k) with company matching
• Paid time off, including paid holidays and sick time
• Health, vision and dental insurance
• Employee product + treatment perks
• Paid parental leave