Hospice Care Consultant
About the role
Lead with purpose. Advocate with heart. Make a lasting difference. Join our growing team as a Hospice Care Consultant (HCC) - a strategic sales representative who champions our mission while developing strong, lasting relationships with key referral partners in the healthcare community.
Responsibilities
- Educate, inform, and inspire confidence in our services, so that the right patients are referred at the right time
- Identify new referral opportunities by calling on hospitals, home health agencies, skilled nursing facilities, assisted living communities, clinics, and physician offices
- Engage in meaningful conversations with healthcare professionals about patient needs and how hospice care can support quality of life
- Plan and execute strategic marketing initiatives to increase awareness and drive referral growth
- Represent our organization at community events, professional associations, and educational in-services to promote our services
- Serve as a resource and advocate for patients and families, ensuring they understand hospice options and the benefits of early referrals
Requirements
- You’re a results-driven, self-motivated professional who thrives on relationship-building, strategy, and heart-centered service.
- You have a deep understanding of the healthcare landscape and bring consultative marketing experience to the table.
- You're confident working independently and collaboratively with both clinical and operational teams.
- You have a Bachelor's degree in business, marketing, communications or equivalent experience.
- You have at least 2 years in healthcare sales, business development, or referral marketing.
- You have strong existing relationships with physicians, hospitals, skilled nursing facilities or home health professionals.
- You have prior experience in hospice, palliative care, or home health (optional).
- You have excellent communication, presentation, and time-management skills.
- You are proficient in Microsoft Office Suite and CRM platforms.
- You have sensitivity to the needs of terminally ill patients and their families.
- You have a proven track record of meeting or exceeding admissions and census targets.
Qualifications
- Bachelor's degree in business, marketing, communications or equivalent experience
- Minimum 2 years in healthcare sales, business development, or referral marketing
- Strong existing relationships with physicians, hospitals, skilled nursing facilities or home health professionals
- Prior experience in hospice, palliative care, or home health (optional)
- Excellent communication, presentation, and time-management skills
- Proficiency in Microsoft Office Suite and CRM platforms
- Sensitivity to the needs of terminally ill patients and their families
- Proven track record of meeting or exceeding admissions and census targets
Skills
- Results-driven, self-motivated professional
- Deep understanding of the healthcare landscape
- Consultative marketing experience
- Relationship-building, strategy, and heart-centered service
- Confidence working independently and collaboratively
- Existing relationships with healthcare professionals
- Experience in hospice, palliative care, or home health (optional)
- Communication, presentation, and time-management skills
- Microsoft Office Suite and CRM platforms proficiency
- Sensitivity to the needs of terminally ill patients and their families
- Track record of meeting or exceeding admissions and census targets
Benefits
- Compensation may vary within the salary range provided based on several factors including but not limited to a candidate’s location, experience, education, skills, licensure, certifications and department equity.
- Gentiva provides associates with a comprehensive benefits and total rewards package, of which base pay is just one piece.
- Salary Range – $75,000 to $80,000
About Heartland Hospice
Heartland Hospice is a mission-driven organization dedicated to providing compassionate end-of-life care and support to patients and their families. We are committed to improving the quality of life for those facing serious illness and their loved ones through comprehensive hospice care, bereavement support, and community outreach programs.
Contact Information
To apply for this position, please visit our careers page or email us at [email protected]. We look forward to hearing from you!