Healthcare Marketing & Portfolio Lead
CARIN Alliance · Lincoln, NE · 3 wk ago
MarketingFull-time
Responsibilities
- Lead the North American go-to-market strategy and execution for Clinical Education & Therapeutics solutions in Behaviour, Mental Health, Cognitive, and Therapeutics areas.
- Own portfolio priorities, marketing strategy, positioning, and launch execution to drive revenue, pipeline growth, retention, and customer expansion.
- Collaborate with Sales, Product Management, Clinical Experts, and Educator SMEs to align strategies and optimize market impact.
- Develop and implement marketing strategies to maximize product adoption and growth.
- Coordinate launch activities and ensure alignment across teams to meet portfolio objectives.
- Monitor market trends and gather insights to inform strategic decisions.
Qualifications & Skills
- Strong strategic planning and execution skills in marketing.
- Excellent collaboration and communication abilities with cross-functional teams.
- Experience in clinical education, therapeutics, or related healthcare fields preferred.