Head of US-Market

Hilo by Aktiia is building a world where no lives are lost to high blood pressure—the most common disease globally, causing 18 million deaths annually. As a venture-backed scale-up with $96M raised, we’ve developed the world’s only medically accurate, cuffless, continuous blood pressure monitor for daily use. Clinically validated and CE Marked as a Class IIa medical device, our product is now available in 12 countries, including a recent US launch. We’re a remote-first company headquartered in Switzerland, driven by impact and innovation.

About the role

This is a unique opportunity to build and scale one of Hilo’s most important markets from the ground up. As Head of US Market, you will own the US commercial strategy and act as Hilo’s internal champion for the US customer, ensuring the entire organization prioritizes and executes with the US market in mind. You’ll serve as the primary on-the-ground representative of Hilo in the US, steering strategy and coordinating with our centralized execution team to deliver best-in-class, locally relevant outcomes. This role offers outsized personal growth and impact—on the business and the lives of millions of Americans living with high blood pressure.

Location: US-based (preferably East Coast), must be authorized to work in the United States. The role requires minimum half-day overlap with our European-based team (CET) and quarterly travel to team and business events.

Responsibilities

• Shape and drive the US commercial strategy with local market insight, executing on the ground.
• Own B2C execution across core US channels, including paid media, PR, KOLs/influencers, affiliates, newsletters, social media, and Amazon.
• Own the end-to-end US customer experience, partnering with Product, App, Website, Operations, and Customer Support to remove friction and improve conversion, retention, and satisfaction.
• Carry significant budget responsibility for the US market and be accountable for its commercial performance.
• Serve as Hilo’s brand ambassador in the US, representing the company at industry events, press engagements, and partner conversations.
• Support B2B and partnership efforts as a local spearhead for clinics, hypertension specialists, and payer/employer partners.

Requirements

• Experience growing a business with meaningful budget responsibility—entrepreneurial, ambitious, and self-driven.
• Track record from a top-tier company or team, with experience scaling products through high-growth stages.
• Hands-on commercial judgment across awareness, distribution, pricing, CAC, and retention—you’ve built the playbook, not just followed one.
• Strong execution mindset: you write briefs, edit press releases, manage agency reviews, and present performance metrics to leadership.
• Data-driven decision-making, with the ability to surface challenges early and communicate transparently.
• Strong executive communication skills, capable of influencing senior stakeholders and representing the business in high-impact settings.

Nice to have

• Established relationships with key stakeholders in the US healthcare, medtech, or wellness ecosystem.

What success looks like

• Position Hilo as the #1 voice in the US blood pressure conversation, with sustained and growing media, KOL, and event presence.
• Drive steady US sales growth against targets, with local insights informing global pricing, messaging, and channel decisions.
• Strengthen B2B momentum by advancing conversations with clinics, specialists, and payer/employer partners.
• Deliver a frictionless US customer experience, resolving key pain points across product, web, and support to improve conversion and satisfaction.

Values

• Move the Needle: Focus on impact, let data guide decisions, and take accountability for results.
• Move Fast, Learn, Refine: Work with urgency, treat feedback as a learning opportunity, and act on customer/partner insights quickly.
• Team First: Collaborate effectively across teams, build trust through clarity and respect, and bridge local execution with global coordination.

Benefits

• Base salary range: $170,000–$190,000 USD, depending on experience and location.
• Comprehensive benefits package, including health, dental, vision, and paid time off.
• Attractive ESOP package, offering participation in Hilo’s long-term success and growth.

Why join us

• Work on a mission that matters—transforming cardiovascular health at a global scale.
• Join a fast-growing, high-impact, venture-backed company.
• Collaborate with a diverse, passionate, and talented team.