Head of Product Marketing

Location: San Francisco, CA – US based candidates only, no visa sponsorship available

Compensation: $281,000 – $421,000 annually

About the role

This role will drive marketing initiatives focused on growth, customer acquisition, brand performance, and measurable demand creation. You will collaborate with analytics, product, creative, and commercial teams to turn market insights into scalable campaigns, testing strategies, and performance improvements. The position offers the opportunity to directly influence customer engagement, conversion performance, and revenue growth within a technology-driven environment.

Responsibilities

• Develop, test, and promote the company’s messaging and positioning across touchpoints
• Execute go-to-market strategies and launches, including planning and content creation
• Own keynotes at major company events across the US, EMEA, and APAC
• Run a win/loss program for Enterprise accounts, sharing insights quarterly
• Conduct in-depth competitive intelligence to inform product strategy
• Partner with Enablement teams to provide sales and marketing support materials
• Collaborate on pricing and packaging strategies to optimize revenue

Qualifications

• 15 years of product marketing experience in B2B SaaS, including 5+ years in people management
• Experience in both product-led growth and sales-led growth within digital analytics
• Proven track record of leading successful launches driving adoption and revenue growth
• Deep customer focus with empathy for users and understanding of B2B buyer journey
• Exceptional communication skills for clear, compelling messaging
• Passion for storytelling linking product capabilities to customer value
• Collaborative mindset for cross-functional work across Product, Sales, CS, and Marketing
• Expertise in marketing technical products to product managers, developers, and data engineers

Benefits

• Comprehensive Medical, Vision, and Dental Care
• Mental Wellness Benefit
• Generous Vacation Policy & Additional Company Holidays
• Enhanced Parental Leave
• Volunteer Time Off
• Pre-Tax Benefits including 401(K) and Wellness Benefit