Jobs · Engineering · Virginia

Head of Product Marketing

DIGITAL HARBOR, Inc. · Virginia, United States · 6 days ago
On-siteEngineeringFull-time

About the role

Digital Harbor is a fast-growing SaaS company building products that transform how people collaborate, communicate, and work. This is not a traditional corporate marketing role: as our hands-on Head of Product Marketing you will own the complete Go-to-Market strategy — positioning, messaging, pricing, launches, sales enablement and growth — working side-by-side with Product, Engineering, Design, Sales and Leadership to bring our products to the US market.

What you'll own

  • Product strategy (positioning, messaging, ICP, buyer personas, market insights, roadmap influence)
  • GTM strategy and pricing
  • Product launches end-to-end
  • Customer and market intelligence (interviews, competitive intel, win/loss)
  • Sales enablement (decks, battle cards, demo narratives)
  • Growth and analytics (activation, lifecycle, adoption, pipeline, ARR)

What we're looking for

  • 8+ years in Product Marketing and 5+ in B2B SaaS
  • Proven product launches in North America
  • Startup/high-growth experience
  • GTM ownership from strategy to execution
  • Cross-functional leadership
  • A hands-on builder: you write messaging, interview customers, analyze competitors and iterate on data

Nice to have

  • AI product marketing
  • Collaboration software
  • Enterprise SaaS
  • PLG
  • Marketplace products
  • MBA

Why join

Shape how innovative SaaS products reach the market, with real ownership and measurable impact.

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