Head of Marketing - Events

About the role

The Senior Event Marketing Manager – Americas will lead the event marketing strategy for Risk Global’s events and market access solutions in the Americas region. This role is part of a fast-paced environment where you will work across multiple brands, products, and teams to deliver integrated marketing campaigns and support revenue growth.

Key Responsibilities

• Develop event marketing strategies for the Americas in partnership with Sales and Product teams
• Define and execute integrated, multi-channel marketing campaigns aligned to business objectives
• Plan and deliver marketing strategies across products, regions, and target audiences
• Own and track marketing performance against KPIs, revenue targets, and audience growth metrics
• Lead marketing delivery across key flagship events including Risk Live Boston, Energy Risk USA, Tech & Data in Financial Markets, and Risk Live Nashville
• Set, manage, and optimise marketing budgets to maximise return on investment
• Monitor market trends, competitor activity, and customer behavior to inform strategy
• Analyse internal and external data to drive audience development and database growth strategies
• Collaborate with global marketing teams to deliver consistent cross-regional messaging and campaign alignment

Requirements

• Events marketing experience is a must, preferably in a B2B environment
• Strategic thinker with strong execution and project management skills
• Proven success in driving qualified leads and achieving revenue goals
• Strong analytical skills with the ability to translate outcomes into creative initiatives
• Strong understanding of market research and experience in developing and executing new product launches
• Proficiency in PPC, social media marketing, and campaign optimization
• Commercially focused and driven with the desire to aggressively grow revenues in the Americas
• Thrives under pressure and is proactive at coming up with solutions
• A skilled communicator and influencer

Benefits

• 20 Vacation Days (rising to 25 days)
• 5 Paid Sick Days
• 11 Paid Company Holidays
• Medical, Dental & Vision Insurance (including life insurance)
• 401k Plan Plus Match
• Flexible Spending Account (FSA)
• Short-term and Long-term Disability
• Employee Assistance Program
• Flexible Working
• Office Gym Membership
• Employee Referral Scheme

Our Foundations and Values

We believe in fostering a collaborative culture where success is recognized. We support employee wellbeing with a dedicated menopause policy and a culture of open, inclusive support. Our foundations and values include an entrepreneurial spirit, constant customer focus, promoting diversity, striving for significant impact, and a collaborative culture. We are committed to equal opportunities and inclusion, providing an equitable working environment to promote the well-being of our teams.