Head of Marketing

About the role

As Lassie's Head of Marketing, you'll be responsible for turning customer love into compounding demand. You'll connect product, data, marketing, sales, and customer insight to find the repeatable, scalable channels and messages that help Lassie reach far more doctors' offices efficiently.

Responsibilities

• Own the growth system across acquisition, activation, and retention
• Use customer insight, data, and experimentation to find the channels and messages that scale
• Turn what's working into repeatable growth loops

Requirements

• 5+ years of experience finding and scaling growth loops
• Worked at an early-stage startup
• Rigor of thought: got a growth loop to work and can articulate what you did and replicate it in a different context
• Already use AI tools daily to build and operate, and excited to figure out how AI reshapes distribution and growth strategy from the ground up