Head of Marketing
JobsInMass.com · Westborough, MA · 3 wk ago
MarketingFull-time
What You’ll Do
- Shape our brand voice and messaging from scratch, turning complex technical wins into clear, irresistible stories for customers, partners, and talent
- Spot real-time opportunities to jump into conversations that matter (industry news, market shifts, competitive moments)
- Define the channels, cadence, and creative style that make us impossible to ignore, and build lightweight systems so marketing scales without slowing the team down
- Create and maintain sales and business development materials (outreach decks, one-pagers, case studies, partner enablement content)
- Own weekly LinkedIn content (company + founder accounts), working with engineers to turn raw ideas into posts, blogs, and thought leadership.
- Keep our content calendar and reporting simple, fast, and useful
- Cope speaking opportunities, events, and community engagements for founders and leadership
- Manage and maintain our website (Webflow) and create/update assets in Canva or similar tools
- Support website copy, decks, and collateral — including the “we needed it yesterday” requests
What You’ll Need
- Have 8+ years in B2B tech marketing
- Have worked in the data domain, or marketed products to engineers and technical buyers
- Have hands-on execution ability, not just strategy or management
- Are comfortable as a solo first-hire with no team and limited budget
- Have run demand gen or growth programs that fed a sales pipeline
- Have experience managing freelancers and agencies
- Have an early-stage or startup background
- Have a founder-led or LinkedIn-driven content experience