Head of Integrated Marketing, Senior Director

About the role

For our client, we are seeking a Head of Integrated Marketing, Senior Director to join the team of a leader in the Enterprise Technology space. This senior marketing leader will shape and execute an integrated strategy that brings the organization's story, expertise, and market position to life across channels. The role will partner closely with senior stakeholders to align messaging, content, and campaigns with business priorities while strengthening brand awareness and client engagement. You will oversee a scalable, data-informed marketing function and guide a creative team in producing high-impact materials that support growth and reputation.

Location: New York, NY – US based candidates only, no visa sponsorship available

Responsibilities

• Translate the organization's narrative and expertise into compelling marketing assets
• Partner with senior stakeholders to align marketing efforts with strategic priorities
• Oversee a scalable content strategy that enhances brand awareness and client engagement
• Manage digital and advertising content across multiple channels and platforms
• Establish performance metrics to evaluate the effectiveness of marketing initiatives
• Direct the Creative Services Team in developing high-quality marketing materials
• Build a collaborative, high-performing team culture within the marketing department

Qualifications

• Bachelor's degree required; advanced degree preferred
• 15+ years of marketing experience, particularly in asset management or financial services
• 10+ years of experience in leadership roles within marketing teams
• Proven experience in developing thought leadership strategies and integrated campaigns
• Strong skills in brand positioning, content strategy, and governance
• Proficient in advertising strategies, paid media, and campaign analytics
• Ability to leverage AI tools effectively in marketing processes

Benefits

• Comprehensive medical and financial benefits package
• 401(k) eligibility with potential contributions
• Paid time off including vacation, sick leave, and parental leave
• Opportunities for professional development and training
• Flexible hybrid work culture that values in-office and remote collaboration