Head of Industry, CPG

About the role

This role will shape brand and customer engagement initiatives that strengthen market presence and business impact. You will collaborate with analytics, product, creative, and commercial teams to turn market insights into scalable campaigns, testing strategies, and performance improvements. The position offers the opportunity to directly influence customer engagement, conversion performance, and revenue growth within a Business Services environment.

Location: Chicago, IL. US-based candidates only; no visa sponsorship available.

Responsibilities

• Scale the company’s CPG business by expanding strategic relationships with top CPG brands
• Position the company as the premier AI-powered programmatic platform for retail marketers
• Drive industry awareness through thought leadership and executive presentations
• Own brand-direct demand and partner with the sales organization to boost agency adoption
• Develop and execute a category-specific go-to-market strategy for CPG marketing organizations
• Help clients navigate trends in privacy, identity, and measurement while positioning the company as the platform of choice
• Recruit and mentor a sales team focused on CPG marketing

Qualifications

• 15+ years of advertising experience, including 5+ years with CPG brands
• Deep expertise in consumer packaged goods categories
• Strong understanding of programmatic advertising
• Experience with retail media networks and omnichannel measurement solutions
• Proven success in building executive relationships within large CPG organizations
• Experience leading high-performing go-to-market teams in ad tech or digital media
• Exceptional communication and presentation skills

Pay

$225,000 – $250,000 annually

Benefits

• Fully paid health insurance for employees
• Paid parental leave to support family growth
• Unlimited paid time off to encourage work-life balance
• Recognition as one of the best places to work, indicating a strong company culture