Head of Brand and Design

Role Summary

We're hiring our first Head of Brand & Design to own how Coram looks, sounds, and feels everywhere it shows up: the website, the product's visual language, the sales deck a rep pulls up at 2 AM, the booth at a trade show, the ad someone scrolls past. Right now that work is spread across the team and outside agencies. We want one person with genuine taste to own it end to end and raise the bar on all of it.

Key Responsibilities

• You're a player-coach. You'll set the creative direction and, especially early, you'll make the work yourself.

• Brand identity and system. Evolve and steward Coram's visual identity: the CORAM wordmark and aperture symbol, our color and type system, illustration, iconography, and motion.

• Build the guidelines and the components so the brand stays coherent as more people touch it.

• Website. Own coram.ai as the company's front door: design, art direction, and the ongoing craft of the pages that convert. Partner closely with demand gen and SEO on what ships.

• Product marketing design. Make the product legible and desirable: feature launches, demo assets, explainer visuals, and the sales deck and collateral reps actually use in the field.

• Creative direction across marketing. Set the visual standard for campaigns, ads, social, email, events, and video.

• You'll have the mandate to make bold calls and the backing to ship them.

Requirements and Experience

• We are looking for a portfolio that demonstrates taste. This is the first thing we'll look at, before the résumé.

• 8+ years in brand and/or design, including senior creative leadership. You've owned brand at company scale, not just run projects.

• You've built and led teams before: hired designers, set the standard, managed agencies, and made a group of people produce better work than they would have alone.

• Early-stage experience. You've done this at a startup, ideally through a phase like the one we're in: post-Series-A/B, real customers, brand not yet built. You do some of your best work from a blank page.

• You're hands-on. You still design. You're not looking for a role where you only give feedback.

• You can operate in B2B without making it boring. Bonus if you've made an unglamorous or technical category feel premium and human.

• You write and communicate well. Brand is as much voice as it is visuals, and you'll partner on both.

• You're fluent in the tools: Figma plus Adobe (Illustrator, After Effects/motion).