Head Coach

About the role

The Head Coach serves as the fitness leader and culture champion within their assigned studio, responsible for driving coaching excellence, member engagement, and business performance through effective leadership of the fitness team.

This role oversees the full coach lifecycle, including recruitment, hiring, onboarding, scheduling, development, performance management, succession planning, and retention, while fostering a high-performance culture grounded in accountability, inclusivity, collaboration, and continuous improvement.

The Head Coach partners closely with Studio Managers and regional leadership to align fitness operations with sales, retention, and overall business objectives.

Responsibilities

• Lead a minimum of 15 Orangetheory Fitness classes per week while delivering an exceptional member experience and modeling Orangetheory coaching standards.
• Provide day-to-day leadership, guidance, and support to the coaching team to ensure consistent execution of fitness standards, member experience expectations, and company initiatives.
• Conduct regular class observations and coaching conversations to provide feedback, support development, and reinforce accountability.
• Aid in coach recruitment, onboarding, training, scheduling, and retention efforts.
• Foster a positive, inclusive, and high-performing team culture that promotes engagement, collaboration, recognition, and professional growth.
• Establish clear expectations and support coach performance through ongoing communication, coaching, and development.
• Partner with Studio Managers and regional leadership to support studio goals, member retention, and operational success.
• Champion a member-first mindset by modeling exceptional customer service and ensuring consistent delivery of the Orangetheory Fitness experience.
• Support the implementation of new programs, initiatives, and operational changes within the studio.
• Demonstrate OT Group Holding's (OTGH) leadership principles while maintaining compliance with Orangetheory Fitness standards, policies, and procedures.

Requirements

• High school diploma or equivalent required; Bachelor’s degree in Business, Exercise Science, Kinesiology, Sports Management, or a related field preferred.
• 1–2 years of leadership or supervisory experience preferred, ideally in fitness, hospitality, retail, or a multi-unit environment.
• 1+ year of group fitness coaching and/or personal training experience required (or equivalent combination of experience and certification).
• Current Orangetheory Fitness-approved fitness certification required (e.g., NASM, ACE, ACSM, NSCA, or equivalent).
• Current CPR/AED certification required.

Core Competencies

• Leadership & Coaching: Ability to motivate, develop, and hold team members accountable while fostering a positive and high-performing team environment.
• Communication: Strong verbal, written, and interpersonal communication skills with the ability to provide clear direction, feedback, and support.
• Member Focus: Demonstrates a commitment to delivering exceptional service and creating positive experiences that build member satisfaction and loyalty.
• Relationship Building: Builds and maintains effective working relationships with team members, members, and cross-functional partners.
• Emotional Intelligence: Demonstrates self-awareness, empathy, professionalism, and sound judgment when interacting with others and navigating challenging situations.
• Adaptability: Responds positively to change, manages competing priorities, and remains effective in a fast-paced environment.
• Problem Solving: Identifies issues, evaluates options, and implements practical solutions to support team and business objectives.
• Integrity & Professionalism: Demonstrates honesty, accountability, confidentiality, and ethical behavior while maintaining appropriate professional boundaries.
• Collaboration: Works effectively across teams and functions to support studio goals and create a consistent member experience.
• Results Orientation: Takes initiative, follows through on commitments, and focuses on achieving individual, team, and studio goals.
• Resilience & Composure: Maintains a positive attitude and professional demeanor while managing stress, conflict, and unexpected challenges.