HCP Marketing Lead, HIDO, Global Rare Diseases

Based in Parma, Italy, Chiesi is an international research-focused biopharmaceutical group with 90 years’ experience, operating in 31 countries. More than 8,000 employees across the group are united by a singular purpose: promoting a healthier world for our people, patients, and the planet. This is what drives us as we research, develop, and market innovative drugs across our main therapeutic areas.

At Chiesi, we are thinking generations ahead, driving sustainable innovation with purpose. This fosters a culture of reliability, transparency, and ethical behaviour at every level. As a Benefit Corporation and a certified B Corp, we have embedded sustainability in our bylaws and continuously measure our impact. Diversity, inclusion, and equal opportunity are at the heart of who we are. We believe our differences make us stronger.

Chiesi Global Rare Diseases is a Chiesi Group’s business unit established in February 2020 and focused on research, development, and commercialization of treatments and patient support services for rare and ultra-rare disorders, many of whom have limited or no treatments available. This unit is based in Boston, Massachusetts, with a strong synergy with the headquarters in Parma. The Rare unit focuses on research and product development for lysosomal storage diseases, rare hematology, ophthalmology disorders, and rare immunodeficiencies. The unit is also a dedicated partner with global leaders in scientific research, patient advocacy, and care.

Responsibilities

• Support disease-state strategy, campaigns, messaging, targeting, and market-development tactics before and after launch.
• Support brand strategy development and continued launch execution.
• Lead peer-to-peer strategy and execution, including congresses, advisory boards, speaker bureaus, and speaker education programmes.
• Manage congress strategy, booth design, sponsorships, and commercial events.
• Gather market insights to inform launch strategies.
• Develop and execute personal and non-personal launch tactics.
• Partner with Sales leadership to ensure readiness of materials, training, and launch support.
• Manage agency partners, budgets, forecasts, project timelines, and promotional review processes.
• Work closely with Legal, Regulatory, and Medical Affairs to ensure compliant promotional materials.
• Manage multiple simultaneous projects, ensuring delivery on time and within budget.
• Support transfer of value reporting in accordance with state and federal requirements.

Requirements

• Bachelor’s degree required.
• 10+ years of pharmaceutical/biotech experience.
• 5+ years in marketing.
• Experience managing agencies and cross-functional stakeholders.
• Strong project management, communication, and organizational skills.
• Ability to influence without authority and work collaboratively.
• Ability to prioritize and perform in a fast-paced environment.
• Demonstrated innovation and customer-focus.
• Strong interpersonal skills, detail-oriented, excellent written and verbal communication skills, ability to multi-task, proven project management, and analytical thinking skills.
• Ability to build strong partnerships across Marketing, Medical, Market Access, Commercial Operations, and International teams to deliver integrated customer experiences and business outcomes.

Qualifications

• Rare disease experience (preferred).
• U.S. launch experience (preferred).

Schedule

Hybrid position based in Boston, MA, up to 30% domestic and international travel required.

Pay

The annual base pay for this position ranges from $184,140 to $245,520. Hourly and salaried non-exempt employees will also be paid overtime pay when working qualifying overtime hours. Base pay offered may vary depending on multiple individualized factors, including market location, job-related knowledge, skills, and experience.

Benefits

• Comprehensive healthcare programs.
• Work-life balance initiatives.
• Robust relocation support.
• Competitive salary package comprising a basic salary, performance bonuses, and benefits benchmarked against the external market.
• Flexible working arrangements and remote work options.
• Tax assistance services for foreign colleagues.